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Managing Partner, Global Business Development
In Cafés & Restaurants
·Jun – Aug 25
Mokà Café is in the top 5% of brands
Sample of brands in the same percentile
See what factors influence Mokà Café performance in the Italy and how they change over time
See what factors influence Mokà Café performance in the Italy and how they change over time
Available by subscription
Available by subscription
Discover your traffic workload during different times of the day
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
In Cafés & Restaurants
In Cafés & Restaurants
An analysis of Mokà Café' competitors in the Italy
An analysis of Mokà Café' competitors in the Italy
Search among the top brands by number of locations
Top-5 brands that brand's customers also visit
Cafés & Restaurants
Market performance percentile shows brand's foot traffic share, revealing competitive strength and customer preference in the industry.
Mokà Café's market performance is at the 95th percentile, indicating a leading position in the Cafe & Restaurants sector in Italy. This strong performance means it captures significant customer traffic compared to competitors. Performance peers include Bubula, cucina di Maremma, Ristorante Il Cenacolo, Cemût - Piccola osteria furlana, Sta'Mbazzite - Cesare Marsican Food, Pescheria Amore di Mare, and Kan Bei all positioned at the 95th percentile.
Customer satisfaction (CSAT) reflects brand perception and loyalty, crucial for retention and growth, directly impacting revenue and brand reputation.
Mokà Café's overall customer satisfaction is 38%, a decrease of 14.4 percentage points year-over-year. There is a decrease in CSAT across regions except Friuli – Venezia Giulia. Sicily shows 0% CSAT. The dynamic CSAT data shows a fluctuation during the period.
Outlet count indicates brand reach and market presence, affecting accessibility, brand awareness, and overall sales potential.
Mokà Café has a total of 29 outlets across Italy. Lombardy has the highest number of outlets (7), while Sardinia has only 1. The number of outlets in each region indicates the brand's distribution and potential market penetration in those areas.
Competitor analysis identifies key rivals and customer overlap, informing competitive strategies and market positioning improvements.
McDonald's is the top competitor with a cross-visitation rate of 7.41%. Other competitors include A Putia Dell'Ostello, Olimpia Caffè, BRO! Bar and More, and Nni Franco U Vastiddaru all with cross-visitation rate of 3.7%. This data suggests customers of Mokà Café also frequent these establishments.
Traffic workload analysis optimizes staffing and resource allocation, enhancing customer experience and operational efficiency throughout the day.
Traffic at Mokà Café peaks between 8:00 AM and 6:00 PM (hod 8-18), with the highest workload around 8:00 AM. The lowest traffic occurs in the early morning hours (hod 0-4). This indicates when the brand gets the most traffic.
Consumer segment analysis tailors marketing efforts, messaging, and product offerings, increasing engagement and maximizing return on investment.
Women are overrepresented in Mokà Café's customer base, indicated by an index of 76, while men are overrepresented with an index of 119. Gen Z shows high affinity (209), while Gen X (67) and Gen Y (96) are under-indexed. This data shows that Mokà Café appeals most to Gen Z customers.