Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Available by subscription
Available by subscription
See what factors influence 미소야 performance in the South Korea and how they change over time
See what factors influence 미소야 performance in the South Korea and how they change over time
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Discover your traffic workload during different times of the day
In Cafés & Restaurants
In Cafés & Restaurants
An analysis of 미소야' competitors in the South Korea
An analysis of 미소야' competitors in the South Korea
In Cafés & Restaurants
·Aug – Oct 25
미소야 is in the lower 17% of brands
Sample of brands in the same percentile
Cafés & Restaurants
Market performance shows brand's share of foot traffic, revealing its competitive strength and customer preference in the industry.
미소야's market performance is in the lower 17%, indicating a critically low market standing. This means the brand captures a smaller share of customer visits compared to competitors. Performance peers in the same range include menchuru, 갯배 피자 GETBAE pizza, 더유로피언, Daecheongmaru, Famigo, and 이끼숲소길.
Competitor analysis identifies key rivals and customer preferences, informing competitive strategies and market positioning.
미소야's top competitors include Starbucks (27.27%), 상무초밥 수원역점 (18.18%), 화성옥 수원영통점 (9.09%), Seolbing (9.09%), and 수복돼지국밥 (9.09%). This shows a significant overlap in customer base with Starbucks, suggesting a need to differentiate and capture more market share.
Traffic workload analysis optimizes staffing and resource allocation, ensuring efficient service during peak hours.
미소야 experiences peak traffic between 11 AM and 7 PM, with the highest workload around 6 PM (53.05%). This data suggests the need for increased staffing and resource allocation during these hours to maintain service quality.
Understanding consumer segments enables targeted marketing, improving engagement and ROI by tailoring strategies to specific demographics.
미소야's customer base shows a high affinity among women (79%) and Gen Z (200%). Men are under-indexed (118%), as are Gen Y (64%). This suggests that marketing efforts should focus on retaining female and Gen Z customers, while attracting more male and Gen Y customers.