Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Available by subscription
Available by subscription
See what factors influence Mensa performance in the Germany and how they change over time
See what factors influence Mensa performance in the Germany and how they change over time
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Discover your traffic workload during different times of the day
In Cafés & Restaurants
In Cafés & Restaurants
In Cafés & Restaurants
·Aug – Oct 25
Mensa is in the lower 11% of brands
Sample of brands in the same percentile
An analysis of Mensa' competitors in the Germany
An analysis of Mensa' competitors in the Germany
Top-5 brands that brand's customers also visit
Cafés & Restaurants
Market Performance percentile shows brand's share of foot traffic, revealing its competitive strength and customer preference in the industry.
Mensa's Market Performance is in the lower 11%, indicating a critically low market standing. This means Mensa captures less foot traffic compared to competitors like Aphrodite Restaurant, Rundblick, booze bar berlin, Gasthuus Ulenhoff, My Kebab, and El Poncho Rheinfelden, who share a similar percentile.
Competitor analysis identifies key rivals and customer preferences, informing competitive strategies and market positioning.
Mensa's customers also frequent Brotmeisterei Steinecke, Grinsekatz, Liebeskuh, and McDonald's (22.22% each), and Derik Grill (11.11%). This cross-visitation suggests these brands fulfill similar customer needs or are located in convenient proximity.
Traffic Workload by hours reveals peak times, enabling efficient staffing and resource allocation for optimal customer service.
Mensa experiences peak traffic workload around 12:00 (62.79%) and 13:00 (55.71%), with a smaller peak at 11:00 (42.57%). Traffic is minimal outside of 9:00-19:00, suggesting a focus on lunch and early dinner service.
Understanding consumer segments allows targeted marketing, improving engagement and ROI by tailoring messages to specific demographics.
Men (affinity index 163%) and Gen X (affinity index 144%) show high affinity towards Mensa. Gen Y (affinity index 113%) is also overrepresented. This suggests marketing should focus on these demographics.