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Vinkal Chadha
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Available by subscription
Available by subscription
See what factors influence McDonald's performance in the Ukraine and how they change over time
See what factors influence McDonald's performance in the Ukraine and how they change over time
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Discover your traffic workload during different times of the day
In Cafés & Restaurants
In Cafés & Restaurants
An analysis of McDonald's' competitors in the Ukraine
An analysis of McDonald's' competitors in the Ukraine
Top-5 brands that brand's customers also visit
In Cafés & Restaurants
·Aug – Oct 25
McDonald's is in the top 7% of brands
Sample of brands in the same percentile
Cafés & Restaurants
Market performance shows brand's share of foot traffic, revealing its competitive strength and customer preference in the industry.
McDonald's holds a market performance percentile of 93 in Ukraine, indicating a leading position. This signifies a strong market presence and high customer preference compared to competitors. Performance peers include Osama sushi, KFC, Чорноморка, Eurasia, Mama Manana, and Lviv Croissants.
Competitor analysis identifies key rivals and cross-visitation patterns, informing strategies to enhance market share and customer loyalty.
McDonald's key competitors in Ukraine, based on cross-visitation, are KFC (7.29%), Puzata Hata (4.60%), Lviv Croissants (4.60%), Pizza Day (2.35%), and Sushi Master (2.24%). This reveals brands frequently visited by McDonald's customers.
Traffic workload analysis optimizes staffing and resource allocation, ensuring efficient service during peak hours and maximizing customer satisfaction.
McDonald's in Ukraine experiences peak traffic workload between 17:00 and 18:00 (71.02% and 71.54% respectively), with the lowest traffic between 1:00 and 4:00 (0.01% to 0.03%). This data helps optimize staffing and resource allocation.
Understanding consumer segments informs targeted marketing, tailoring strategies to resonate with specific demographics and maximizing campaign effectiveness.
McDonald's customer base in Ukraine shows a high affinity among women (91%) and men (114%). Gen X is average (100%), Gen Y is slightly under-indexed (93%), while Gen Z is over-indexed (128%), indicating a strong affinity for the brand among this younger demographic.