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Vinkal Chadha
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
See what factors influence KFC performance in the Ukraine and how they change over time
See what factors influence KFC performance in the Ukraine and how they change over time
Available by subscription
Available by subscription
Discover your traffic workload during different times of the day
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
In Cafés & Restaurants
In Cafés & Restaurants
Search among the top brands by number of locations
An analysis of KFC' competitors in the Ukraine
An analysis of KFC' competitors in the Ukraine
Top-5 brands that brand's customers also visit
In Cafés & Restaurants
·Jun – Aug 25
KFC is in the top 1% of brands
Sample of brands in the same percentile
Cafés & Restaurants
Market performance shows a brand’s share of foot traffic, revealing its competitive strength and customer preference in the cafe and restaurant industry.
KFC in Ukraine holds a leading market performance at the 99th percentile, placing it in the top 1% of brands. This indicates a very strong market presence. Performance peers include Eurasia, Чорноморка, Sushi Master, Mama Manana, Pizza Day, and McDonald's, which share the same high percentile.
Customer satisfaction is key to loyalty and repeat business, reflecting the brand's ability to meet customer expectations and deliver a positive experience.
Overall customer satisfaction for KFC in Ukraine is 70%, a decrease of 2.3 percentage points year-over-year. Poltava Oblast shows the highest satisfaction at 87%, while Cherkasy Oblast saw the largest growth, increasing by 36 percentage points. Vinnytsia and Odesa Oblasts experienced notable decreases.
Average check reveals customer spending habits and the brand's pricing power, showing the revenue generated per transaction in the cafe and restaurant industry.
Average check data for KFC in Ukraine varies by region. Ivano-Frankivsk Oblast has the highest average check at 560.5 UAH, while Zakarpattia Oblast follows with 535.3 UAH. Kharkiv and Lviv Oblasts also show significant average check values, indicating regional spending variations.
Number of outlets reflects brand reach and market penetration, indicating the physical presence and accessibility of the brand in the cafe and restaurant industry.
KFC's outlet distribution in Ukraine shows Dnipropetrovsk Oblast leading with 10 outlets, followed by Kyiv Oblast with 6. Kharkiv Oblast has 5 outlets, while Lviv Oblast has 4. Several other regions have fewer outlets, indicating potential areas for expansion.
Competitor analysis helps to understand the competitive landscape and identify key players, informing strategic decisions on market positioning and customer acquisition.
McDonald's is the top competitor for KFC in Ukraine, with a cross-visitation rate of 19.42%. Lviv Croissants, Puzata Hata, AROMA KAVA, and Sushi Master are also significant competitors, suggesting shared customer bases within the cafe and restaurant sector.
Understanding traffic workload helps optimize staffing and resource allocation to meet customer demand effectively throughout the day in the cafe and restaurant industry.
Traffic workload at KFC in Ukraine peaks between 12 PM and 6 PM, with the highest volume around 6 PM (67.88%). Activity starts increasing around 7 AM, gradually rising until noon and remaining high through the afternoon, then declining after 8 PM.
Understanding consumer segments helps tailor marketing efforts, creating relevant campaigns based on demographics such as gender and generation for increased effectiveness.
Women show high affinity (82) for KFC, while Men index strongly above average (130). Gen Z is overrepresented with an affinity index of 142, indicating high engagement. Gen Y is also above average at 88, while Gen X is underrepresented with an affinity index of 48.