Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
See what factors influence McDonald's performance in the Slovakia and how they change over time
See what factors influence McDonald's performance in the Slovakia and how they change over time
Available by subscription
Available by subscription
Discover your traffic workload during different times of the day
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
In Cafés & Restaurants
In Cafés & Restaurants
An analysis of McDonald's' competitors in the Slovakia
An analysis of McDonald's' competitors in the Slovakia
Top-5 brands that brand's customers also visit
In Cafés & Restaurants
·Jun – Aug 25
McDonald's is in the top 1% of brands
Sample of brands in the same percentile
Cafés & Restaurants
Market performance reveals brand's share of foot traffic, reflecting competitive strength and customer preference in the industry.
McDonald's holds a leading position in Slovakia's Cafe & Restaurants industry with a market performance percentile of 99, indicating it captures a dominant share of customer traffic. Competitors like Urban House, KFC, Familiya - Modern Family Cuisine, Brixton House, Spišský salaš and Koliba Kamzík are within similar top-tier performance range.
Customer satisfaction (CSAT) is crucial for loyalty and repeat business, reflecting overall customer experience and brand perception.
McDonald's Slovakia shows a positive customer satisfaction trend, with an overall CSAT of 64%, a 3.4 percentage point increase year-over-year. Western Slovakia leads with 72%, showing substantial growth. Eastern Slovakia experienced a decrease. CSAT peaked in June 2025 at 70.27%.
Average check measures spending per transaction, indicating pricing strategy effectiveness and customer purchasing behavior.
McDonald's in Slovakia has an average check of 11.70 EUR, a 4.1% increase year-over-year. Central Slovakia shows the highest average check at 12.90 EUR. Average check remained relatively stable between May and July 2025.
Number of outlets indicates market presence and accessibility, influencing brand reach and customer convenience.
McDonald's Slovakia has a geographically varied presence, with 13 outlets in Western Slovakia, 10 in Central Slovakia, and 5 in Eastern Slovakia. Western Slovakia has the highest outlet concentration.
Identifying key competitors and cross-visitation patterns helps understand customer choice and competitive landscape.
McDonald's in Slovakia faces competition, with KFC (2.92%), Burger King (1.87%), Salaš Krajinka (1.34%), Kolkovna (1.23%) and Starbucks (1.23%) showing notable cross-visitation rates. This indicates customers of McDonald's also frequent these competitors.
Traffic workload analysis reveals peak hours, aiding in staffing and resource allocation for optimal customer service.
McDonald's Slovakia experiences peak traffic between 12:00 PM and 6:00 PM, with the highest workload at 1:00 PM (72.36%). Traffic gradually increases from 6:00 AM, showing the need for resource optimization during these hours.
Understanding consumer demographics enables targeted marketing, tailoring products and messaging to specific groups.
McDonald's in Slovakia shows higher affinity among women (111%) compared to men (80%). Generation X (110%) and Generation Y (99%) show a stronger affinity than Generation Z (81%).