Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Available by subscription
Available by subscription
See what factors influence McDonald's performance in the Greece and how they change over time
See what factors influence McDonald's performance in the Greece and how they change over time
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Discover your traffic workload during different times of the day
In Cafés & Restaurants
In Cafés & Restaurants
An analysis of McDonald's' competitors in the Greece
An analysis of McDonald's' competitors in the Greece
Top-5 brands that brand's customers also visit
In Cafés & Restaurants
·Aug – Oct 25
McDonald's is in the top 6% of brands
Sample of brands in the same percentile
Cafés & Restaurants
Market performance shows brand's share of foot traffic, revealing its competitive strength and customer preference in the industry.
McDonald's holds a leading market performance percentile of 94 in Greece's Cafe & Restaurants industry. This indicates a strong competitive position. Performance peers in the adjacent percentile range include canale restaurant and Coffee Island.
Competitor analysis identifies key rivals and customer overlap. Understanding cross-visitation patterns informs competitive strategies and targeted marketing efforts.
Goody's Burger House is the top competitor for McDonald's in Greece, with a cross-visitation rate of 6.39%. KFC, Gregory's, Bread Factory, and Coffee Island also show notable customer overlap.
Traffic workload by hour reveals peak times, enabling efficient staffing and resource allocation. Understanding these patterns optimizes service and customer experience.
McDonald's in Greece experiences peak traffic between 7 PM and 9 PM, with the highest workload at 70.29% around 9 PM. Traffic is lowest between 4 AM and 7 AM.
Understanding consumer segments allows for targeted marketing. Gender and generational insights help tailor messaging and product offerings to specific groups.
McDonald's customers in Greece show a high affinity towards women (affinity index of 68) and men (affinity index of 126). Gen X shows an affinity index of 120, while Gen Y and Gen Z are under-indexed with 91 and 77 respectively.