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Vinkal Chadha
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Available by subscription
Available by subscription
See what factors influence Masaya performance in the Japan and how they change over time
See what factors influence Masaya performance in the Japan and how they change over time
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Discover your traffic workload during different times of the day
In Cafés & Restaurants
In Cafés & Restaurants
An analysis of Masaya' competitors in the Japan
An analysis of Masaya' competitors in the Japan
Top-5 brands that brand's customers also visit
In Cafés & Restaurants
·Jul – Sep 25
Masaya is in the lower 28% of brands
Sample of brands in the same percentile
Cafés & Restaurants
Market performance shows brand's share of foot traffic, revealing its competitive strength and customer preference in the industry.
Masaya's market performance is in the lower 28%, indicating a lagging position. This means Masaya captures less foot traffic compared to most competitors. Performance peers in the same range include Toyama Sushi Ginza, Pax Romana『パックスロマーナ』, SAKABA NIKUMASA 酒場 肉真 松山二番町, Namaste, 板前焼肉 一光 住之江本店, and Sushi & Sweet Choice.
Customer satisfaction reflects brand perception and loyalty, directly impacting retention and revenue growth.
Masaya's overall customer satisfaction is 78%, a 3.3 percentage point increase year-over-year. Osaka Prefecture shows high satisfaction at 94% with a 12 percentage point increase, while Hyogo Prefecture has a 73% satisfaction rate, up by 5.1 percentage points. CSAT decreased from 86.21% in June 2025 to 72.37% in August 2025.
Average check reveals customer spending habits, crucial for pricing strategies and revenue forecasting.
Masaya's overall average check is 3.1K JPY, a 2.3% increase year-over-year. Hyogo Prefecture has an average check of 3.2K JPY, while Osaka Prefecture's average check is 2.8K JPY. Average check increased from 2928.57 JPY in June 2025 to 3261.90 JPY in July and August 2025.
Outlet count indicates brand reach and market penetration, influencing accessibility and brand visibility.
Masaya has 18 outlets in Hyogo Prefecture and 2 outlets in Osaka Prefecture. This shows a strong concentration of outlets in Hyogo compared to Osaka.
Competitor analysis identifies key rivals and customer preferences, informing competitive strategies and differentiation.
Masaya's top competitors based on customer cross-visitation are 店 (12.28%), McDonald's (10.53%), Nikoniko Nabe Dotonbori (10.53%), Sushi no Torico (7.02%), and Ninoni (7.02%). This indicates customers who visit Masaya also frequent these brands.
Traffic workload analysis optimizes staffing and resource allocation, enhancing operational efficiency and customer experience.
Masaya experiences peak traffic workload between 17:00 and 22:00, with the highest workload at 19:00 (65.39%). Traffic is minimal between 3:00 and 11:00. The highest traffic workload is 65.39% at 19:00.
Understanding consumer segments enables targeted marketing, improving engagement and brand resonance.
Masaya's customer base shows a higher affinity towards women (67%) and Gen Z (119%). Men are overrepresented (124%), while Gen X (66%) and Gen Y (96%) are underrepresented. This suggests targeted marketing towards women and Gen Z could be effective.