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Vinkal Chadha
Managing Partner, Global Business Development
Search among the top café & restaurant brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
See what factors influence Mac Pollo performance in the Colombia and how they change over time
See what factors influence Mac Pollo performance in the Colombia and how they change over time
Available by subscription
Available by subscription
Discover your traffic workload during different times of the day
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top 10,053 café & restaurant brands by number of locations
An analysis of Mac Pollo' competitors in the Colombia
An analysis of Mac Pollo' competitors in the Colombia
Top-5 brands that brand's customers also visit
In Cafés & Restaurants
·May – Jul 25
Mac Pollo is in the top 2% of brands
Sample of brands in the same percentile
Cafe & Restaurants
Market performance shows brand's share of foot traffic, revealing competitive strength and customer preference in the industry.
Mac Pollo's market performance is at the 98th percentile, indicating a leading position in the Cafe & Restaurants industry in Colombia. This means Mac Pollo captures significantly more customer traffic than most competitors. Peers include Chuculat, Nine fifty, Chapola, Restaurante La Herencia, La Chanchería Bogota-La Vega, and La Federal Mx.
Outlet count indicates brand reach and market penetration in different regions.
Mac Pollo has 74 outlets in Colombia. RAP (Especial) Central leads with 40 outlets, followed by RAP Gran Santander (20), RAP Caribe (7), RAP del Agua y la Montaña (3), RAP Pacífico (2), RAP Llanos (1), and RAP Eje Cafetero (1). This shows a strong presence in the central region.
Identifying top competitors shows where customers also spend their time, informing strategic positioning.
Mac Pollo's top competitors are McDonald's, El Corral, Little Caesars Pizza and Crepes & Waffles each with 7.14% cross visitation, followed by Candilejas (3.57%). This indicates that customers who visit Mac Pollo also frequently visit these major chains.
Traffic workload identifies peak hours, crucial for staffing and resource allocation.
Mac Pollo's peak traffic workload occurs between 8 AM and 12 PM, with a high of 57.42 at 11 AM. There's a secondary peak around 4 PM. Minimal traffic occurs between 7 PM and 6 AM. This highlights the need for sufficient staffing during peak hours.