Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Available by subscription
Available by subscription
See what factors influence Mac Pollo performance in the Colombia and how they change over time
See what factors influence Mac Pollo performance in the Colombia and how they change over time
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Discover your traffic workload during different times of the day
In Cafés & Restaurants
In Cafés & Restaurants
In Cafés & Restaurants
·Aug – Oct 25
Mac Pollo is in the lower 32% of brands
Sample of brands in the same percentile
An analysis of Mac Pollo' competitors in the Colombia
An analysis of Mac Pollo' competitors in the Colombia
Top-5 brands that brand's customers also visit
Cafés & Restaurants
Market performance shows brand's share of foot traffic, revealing its competitive strength and customer preference in the industry.
Mac Pollo is in the lower 32% of brands in Colombia's Cafe & Restaurants industry. This below-average position indicates a need to improve market share. Performance peers in similar range: The Good Place, NASPISANDWICH, Dariospizza & Comidas Rápidas, Empanadas Donde Toño, Korea Time, Randys Hamburguesas & Steaks.
Competitor analysis identifies key rivals and customer preferences, informing competitive strategies and differentiation.
Mac Pollo's customers also frequently visit Crepes & Waffles (11.54%), Gran Shanghai (7.69%), and McDonald's (7.69%). This cross-visitation data highlights key competitors and potential areas for Mac Pollo to differentiate its offerings.
Traffic workload analysis optimizes staffing and resource allocation, enhancing operational efficiency and customer experience.
Mac Pollo experiences peak traffic between 8 AM and 4 PM, with the highest workload around 11 AM (53.37%). Traffic is minimal during early morning and late evening hours, indicating optimal times for staffing adjustments.
Understanding consumer segments enables targeted marketing, improving engagement and ROI by tailoring strategies to specific groups.
Women are over-represented among Mac Pollo's consumers (79% affinity), while men are also over-represented (119% affinity). Gen Y exhibits a high affinity (166%), suggesting a strong connection with this demographic.