Search among the top brands by number of locations
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Managing Partner, Global Business Development
Search among the top brands by number of locations
See what factors influence Le Petit Chef performance in the Germany and how they change over time
See what factors influence Le Petit Chef performance in the Germany and how they change over time
Available by subscription
Available by subscription
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
In Cafés & Restaurants
In Cafés & Restaurants
An analysis of Le Petit Chef' competitors in the Germany
An analysis of Le Petit Chef' competitors in the Germany
Top-5 brands that brand's customers also visit
In Cafés & Restaurants
·Jun – Aug 25
Le Petit Chef is in the top 1% of brands
Sample of brands in the same percentile
Cafés & Restaurants
Market performance reveals brand’s share of foot traffic, showcasing its competitive strength and customer preference in the cafe & restaurant industry.
Le Petit Chef holds a leading position in Germany's Cafe & Restaurants sector with a market performance of 99, placing it in the top 1%. This high percentile indicates strong brand preference and competitive advantage. Performance peers in a similar range include Istanbul Fisch & Steak House, Venchi Cioccolato e Gelato, Tucher-Bräu am Opernhaus, Bäckerei Schollin, BÖCKELS Beste and REDO XXL.
Customer satisfaction is a key indicator of customer loyalty and brand perception, reflecting the quality of service and products provided.
Le Petit Chef shows strong customer satisfaction in Germany, with an overall CSAT of 79%, a significant increase of 17.4 percentage points year-over-year. Saxony leads with 89%, followed by Baden-Württemberg (86%), Hesse (83%), and North Rhine-Westphalia (80%). CSAT shows slight decrease from 79.61 in May to 78.16 in July.
Average check is a measure of customer spending per visit, indicating the perceived value and pricing strategy effectiveness.
Le Petit Chef's average check in Germany is EUR 139, up 17.9% year-over-year, signalling effective pricing or increased order value. North Rhine-Westphalia has the highest average check at EUR 144.3, followed by Bavaria (EUR 143.6), Mecklenburg-Vorpommern (EUR 139.2), Baden-Württemberg (EUR 134.5) and Hesse (EUR 130.3). Average check shows slight decrease from EUR 140.36 in May to EUR 131.79 in July.
Competitor analysis highlights the competitive landscape, pinpointing key rivals and shared customer base dynamics for strategic positioning.
Le Petit Chef's top competitors in Germany, based on customer cross-visitation, are McDonald's (6.57%), ALEX (2.19%), Anji - origin of taste (2.19%), Namaste India (1.46%), and Restaurant & Pizzeria Due Fratelli (1.46%). This reveals key brands competing for the same customer base.
Understanding consumer segments is crucial for targeted marketing, enhancing customer engagement, and tailoring product offerings to specific demographics.
Le Petit Chef's consumer base in Germany shows a higher affinity towards women (index 115) compared to men (index 92). Among generations, Gen Y (index 107) and Gen X (index 101) show higher affinity compared to Gen Z (index 85), suggesting targeted marketing should focus on these over-represented segments.