Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
See what factors influence Le Longchamp performance in the France and how they change over time
See what factors influence Le Longchamp performance in the France and how they change over time
Available by subscription
Available by subscription
Discover your traffic workload during different times of the day
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
In Cafés & Restaurants
In Cafés & Restaurants
An analysis of Le Longchamp' competitors in the France
An analysis of Le Longchamp' competitors in the France
Top-5 brands that brand's customers also visit
In Cafés & Restaurants
·Jun – Aug 25
Le Longchamp is in the top 16% of brands
Sample of brands in the same percentile
Cafés & Restaurants
Market Performance reveals a brand’s share of foot traffic, showing its competitive strength and customer preference in the Cafe & Restaurants industry.
Le Longchamp's Market Performance is at the 84th percentile, indicating an average/above average market standing. This means it outperforms many competitors in foot traffic. Its peers include Chez FloB, Senteurs d' Asie, Le Bistrot Des Allees, Cafe Le Triomphe, Restaurant la Ferme, and Restaurant Le Tequila, all positioned at the same percentile.
Outlet count indicates a brand's reach and potential market penetration, crucial for assessing expansion opportunities and regional dominance.
Le Longchamp operates 13 outlets in Metropolitan France. This number gives information about the brand's market presence within the region, where it is the only location available.
Competitive analysis identifies key rivals and customer preferences, informing strategic positioning and targeted marketing efforts to gain market share.
McDonald's leads in cross-visitation with 30% of Le Longchamp's customers also visiting. Rest'O'Rock, La Grignoterie, Buffalo Grill and RESTAURANT LA PRESQU'ÎLE shares 5% of the audience. This highlights direct competition and shared customer bases.
Understanding traffic patterns helps optimize staffing, manage resources, and enhance customer experience during peak and off-peak hours.
Traffic at Le Longchamp peaks between 9 AM and 6 PM, with the highest workload around 11 AM. There is minimum traffic between 8 PM and 6 AM. This indicates the need for optimal staffing and resource allocation during peak hours.
Consumer segment analysis informs targeted marketing by aligning messaging and offerings with the unique preferences and behaviors of specific groups.
Women (86%) have a affinity index above average, indicating higher engagement. Gen X (179%) are significantly over-represented among Le Longchamp's consumers, suggesting a higher affinity, while Gen Y (99%) are average-represented.