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Vinkal Chadha
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
See what factors influence La Perla performance in the Mexico and how they change over time
See what factors influence La Perla performance in the Mexico and how they change over time
Available by subscription
Available by subscription
An analysis of La Perla' competitors in the Mexico
An analysis of La Perla' competitors in the Mexico
Top-5 brands that brand's customers also visit
Discover your traffic workload during different times of the day
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
In Cafés & Restaurants
In Cafés & Restaurants
In Cafés & Restaurants
·Jun – Aug 25
La Perla is in the top 2% of brands
Sample of brands in the same percentile
Cafés & Restaurants
Market share reveals competitive strength and customer preference, guiding strategic decisions.
La Perla holds a leading position in Mexico's Cafe & Restaurants industry, ranking in the top 2% with a percentile of 98. This indicates a strong competitive advantage and significant customer preference. Other brands around the same percentile include Club de Pollos, El Arrocero, Marco Polo, Sinónimo, Tacos Gardenias, and Cafetería Latte mi corazón mx.
Customer satisfaction is a key performance indicator, reflecting brand perception and loyalty.
La Perla's overall customer satisfaction (CSAT) is 81%, a 13.3 percentage point increase year-over-year. Nayarit shows the highest CSAT at 100%, while Guerrero lags at 36%. The trend indicates fluctuating but generally positive customer sentiment during the period from May to July 2025.
Outlet distribution indicates market reach and brand presence across regions.
La Perla has a total of 14 outlets across Mexico. Guerrero and State of Mexico each have 3 outlets, representing the highest concentration. Several other states, including Morelos, Querétaro, Veracruz, Coahuila, Zacatecas, Guanajuato, Aguascalientes and Oaxaca each have one outlet.
Competitor analysis shows overlap in customer base, informing competitive strategy.
La Perla's top competitors, based on customer cross-visitation, include Salón París, VIPS, Domino's Pizza, and Starbucks, each with 7.27% cross-visitation. Little Caesars has a 5.45% cross-visitation rate. This indicates some overlap in customer base across these brands.
Traffic workload helps optimize staffing and resource allocation.
La Perla experiences peak traffic workload between 14:00 and 17:00, reaching a high of 52.59% at 16:00. Traffic is significantly lower during early morning hours. There is a growing traffic from 7:00(3.80) till 16:00 (52.59).
Understanding consumer segments enables tailored marketing efforts and product offerings.
La Perla's consumer base shows high affinity with women (index 81, under-indexed) and men (index 114, over-indexed). Gen X shows over-representation (index 277). It suggests a higher than average engagement for Gen X segment.