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Vinkal Chadha
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Available by subscription
Available by subscription
See what factors influence Khafif performance in the Saudi Arabia and how they change over time
See what factors influence Khafif performance in the Saudi Arabia and how they change over time
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Discover your traffic workload during different times of the day
In Cafés & Restaurants
In Cafés & Restaurants
An analysis of Khafif' competitors in the Saudi Arabia
An analysis of Khafif' competitors in the Saudi Arabia
In Cafés & Restaurants
·Jul – Sep 25
Khafif is in the lower 19% of brands
Sample of brands in the same percentile
Cafés & Restaurants
Market performance percentile shows brand's share of foot traffic, revealing its competitive strength and customer preference in the industry.
Khafif's market performance is in the lower 19%, indicating a critically low market standing. This means Khafif captures a smaller share of customer visits compared to its competitors. Performance peers in the same position include Najd Gate Restaurants, مطعم أصل مشويات الشيش, SOUL CAFE, تري كوفي Tree coffee, مطعم مشويات روابي قافلة الشام, and تينات بيتزا.
Customer satisfaction (CSAT) reflects customer happiness, impacting loyalty, brand reputation, and revenue. High CSAT scores often correlate with repeat business.
Khafif's overall customer satisfaction is 34%, a significant decrease of 44.3 percentage points year-over-year. In the Riyadh Region, CSAT is even lower at 21%, with a decrease of 53.9 percentage points. This indicates a substantial decline in customer satisfaction, particularly in Riyadh.
Outlet count indicates brand reach and market presence. Growth in outlet numbers often signals expansion and increased accessibility.
Khafif has 14 outlets in the Riyadh Region, 3 in the Makkah Region, and 2 in the Medina Province. The Riyadh Region accounts for the majority of Khafif's outlets.
Competitor analysis identifies key rivals and customer preferences, informing competitive strategies and market positioning.
Khafif's customers also frequently visit Starbucks (13.33%), Kudu (10%), Al Baik (10%), Barn's | بارنز (10%), and KFC (10%). This indicates these brands are direct competitors, attracting a similar customer base.
Traffic workload analysis reveals peak hours, enabling efficient staffing and resource allocation to meet customer demand.
Khafif experiences peak traffic workload between 12:00 PM and 11:59 PM, with the highest workload at 11:00 PM (52.26%). Traffic is minimal between 4:00 AM and 7:59 AM.
Understanding consumer segments allows for targeted marketing, tailoring products and messaging to specific demographics for better engagement.
Women are overrepresented among Khafif's consumers (130 affinity index), while men are underrepresented (87 affinity index). Gen Z shows a very high affinity (1032 affinity index), indicating a strong preference for Khafif among this generation.