Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Available by subscription
Available by subscription
See what factors influence KFC performance in the Swaziland and how they change over time
See what factors influence KFC performance in the Swaziland and how they change over time
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Discover your traffic workload during different times of the day
In Cafés & Restaurants
In Cafés & Restaurants
An analysis of KFC' competitors in the Swaziland
An analysis of KFC' competitors in the Swaziland
In Cafés & Restaurants
·Jul – Sep 25
KFC is in the top 1% of brands
Sample of brands in the same percentile
Cafés & Restaurants
Market performance reveals brand's share of foot traffic, showing competitive strength and customer preference in the industry.
KFC in Swaziland is a leading brand, ranking in the top 1% within the Cafe & Restaurants industry. This indicates a strong market presence and high customer preference compared to its peers. Performance peers include Gil Vicente Restaurant, The Velvet Monkey, and Coffee Culture.
Customer satisfaction is crucial for loyalty and growth, reflecting service quality and customer experience impact on brand perception.
KFC in Swaziland boasts a high customer satisfaction rate of 98%, a significant increase of 53.8 percentage points year-over-year. Both Manzini and Hhohho Regions show high satisfaction, indicating consistent service quality across locations.
Outlet count indicates brand reach and market penetration, reflecting expansion strategy and accessibility to customers.
KFC has a total of 12 outlets in Swaziland. Manzini and Hhohho Regions each have 5 outlets, while Shiselweni and Lubombo each have 1, showing uneven distribution.
Competitor analysis identifies key rivals and customer overlap, informing competitive strategies and market positioning.
The top competitors for KFC in Swaziland, based on customer cross-visitation, are Spur (53.85%) and Nando's (38.46%). This suggests a significant overlap in customer base, requiring targeted competitive strategies.
Traffic workload analysis optimizes staffing and resource allocation, aligning operations with peak demand for efficiency.
Peak traffic workload for KFC in Swaziland occurs between 12:00 PM and 6:00 PM, with the highest workload at 61.22% at 5:00 PM. Traffic is minimal during early morning hours, indicating a need for optimized staffing.
Understanding consumer segments enables targeted marketing, tailoring strategies to specific demographics for enhanced engagement.
KFC in Swaziland shows a higher affinity among women (105%) compared to men (94%). Gen Y demonstrates a high affinity (144%), suggesting targeted marketing strategies should focus on these demographics.