Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Available by subscription
Available by subscription
See what factors influence KFC performance in the Swaziland and how they change over time
See what factors influence KFC performance in the Swaziland and how they change over time
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Discover your traffic workload during different times of the day
In Cafés & Restaurants
In Cafés & Restaurants
An analysis of KFC' competitors in the Swaziland
An analysis of KFC' competitors in the Swaziland
Top-5 brands that brand's customers also visit
In Cafés & Restaurants
·Sep – Nov 25
KFC is in the top 1% of brands
Sample of brands in the same percentile
Cafés & Restaurants
Market performance reveals brand's share of foot traffic, showing competitive strength and customer preference in the cafe & restaurant industry.
KFC holds the top 1% market performance percentile, indicating a leading position in Swaziland's cafe & restaurant sector. This signifies strong customer preference and competitive advantage. Peers like Debonairs Pizza, Nando's, and Spur are not in the same range.
Competitor analysis identifies key rivals and customer overlap. Understanding cross-visitation patterns informs competitive strategies and market positioning.
50% of KFC customers also visit Spur, indicating a significant overlap. Nando's sees 21.43% cross-visitation, while Debonairs Pizza has 14.29%. Ramblas Restaurant Mbabane and Club 83 - Moneni each have 7.14% cross-visitation.
Traffic workload analysis reveals peak hours, enabling efficient staffing and resource allocation to optimize customer service and minimize wait times.
KFC's traffic workload peaks between 12:00 and 17:00, with the highest workload at 13:00 (62.46%) and 14:00 (62.92%). Traffic is minimal between 0:00 and 7:00, gradually increasing from 8:00 onwards.
Consumer segment analysis informs targeted marketing. Understanding gender and generational preferences allows for tailored campaigns and product offerings.
Women show a high affinity (108 index) for KFC, while men are slightly under-indexed (92 index). Gen Y demonstrates a very high affinity (183 index), suggesting strong brand resonance with this generation.