Search among the top brands by number of locations
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Managing Partner, Global Business Development
See what factors influence KFC performance in the Mongolia and how they change over time
See what factors influence KFC performance in the Mongolia and how they change over time
Available by subscription
Available by subscription
Discover your traffic workload during different times of the day
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
In Cafés & Restaurants
In Cafés & Restaurants
Search among the top brands by number of locations
An analysis of KFC' competitors in the Mongolia
An analysis of KFC' competitors in the Mongolia
Top-5 brands that brand's customers also visit
In Cafés & Restaurants
·Jun – Aug 25
KFC is in the top 1% of brands
Sample of brands in the same percentile
Cafés & Restaurants
Market share shows brand preference, influencing strategy and investment decisions. It reveals competitive strength and customer loyalty.
KFC in Mongolia holds a leading market performance at the 99th percentile. This signifies a strong brand presence and customer preference. Performance peers like The Bull Hot Pot Restaurant, Pizza Hut, Modern Nomads Restaurant, Shangri-La, Caffe Bene, and Khaan buuz are in a similar range.
Outlet count reflects market coverage. More outlets can mean better access for customers, potentially increasing sales and brand awareness.
KFC in Mongolia has 1 outlet in Darkhan-Uul during the reporting period. The absence of growth data limits further analysis.
Knowing competitors helps refine strategy. It reveals who else customers consider, guiding efforts to differentiate and attract more business.
KFC's main competitors in Mongolia, based on cross-visitation, are Pizza Hut (15.05%), The Bull Hot Pot Restaurant (10.75%), and Shulundu (9.68%). Caffe Bene (6.45%) and Namaste (4.30%) also see some overlap in customer visits.
Traffic patterns show peak hours and inform staffing, promotions, and resource allocation for smooth operations and better customer service.
KFC in Mongolia experiences peak traffic between 18:00 and 20:00, with workload values reaching 73.30% and 75.65% respectively. Traffic significantly decreases overnight, hitting a low between 3:00 and 6:00. This information can inform staffing and promotional strategies.
Understanding consumer segments by gender and generation informs targeted marketing. Affinity shows which groups are most engaged, improving ad relevance.
KFC in Mongolia shows women is overrepresented with affinity index 85% , while men is underrepresented with affinity index 110%. Gen X and Gen Y are overrepresented with affinity indexes of 120% and 121%, respectively. These insights can inform targeted marketing strategies to appeal to these key segments.