Search among the top brands by number of locations
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Managing Partner, Global Business Development
Search among the top brands by number of locations
In Cafés & Restaurants
·Jun – Aug 25
Jollibee is in the top 1% of brands
Sample of brands in the same percentile
See what factors influence Jollibee performance in the Brunei and how they change over time
See what factors influence Jollibee performance in the Brunei and how they change over time
Available by subscription
Available by subscription
An analysis of Jollibee' competitors in the Brunei
An analysis of Jollibee' competitors in the Brunei
Top-5 brands that brand's customers also visit
Discover your traffic workload during different times of the day
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
In Cafés & Restaurants
In Cafés & Restaurants
Cafés & Restaurants
Market performance shows brand's share of foot traffic, revealing its competitive strength and customer preference in the industry.
Jollibee in Brunei holds a leading market performance with a percentile of 99, positioning it in the top 1% of brands. This demonstrates a strong competitive position. Performance peers include Excapade Japanese Restaurant, The Smokhaus, Unknown Cafe Ko-Seoul, D'Selera Serantau, braai, and SCR XPRESS Citis Square, all within the same percentile range.
Customer satisfaction reflects brand perception and loyalty, crucial for repeat business and positive word-of-mouth referrals.
Jollibee in Brunei exhibits a strong customer satisfaction level at 85%, with a 0.9 percentage point increase year-over-year. The Brunei-Muara District shows even higher satisfaction at 91%, with a significant growth of 7.1 percentage points, indicating particularly positive customer experiences in that area.
Outlet count reflects market presence and expansion, indicating brand reach and accessibility.
Jollibee in Brunei has 21 outlets. The majority, 17, are located in the Brunei-Muara District. Belait District has 3 outlets, and Tutong District has 1. This distribution highlights Brunei-Muara District as a key market for Jollibee.
Competitor analysis identifies key rivals and cross-visitation patterns, informing competitive strategies and market positioning.
Jollibee's top competitors in Brunei, based on cross-visitation, are McDonald's (16.67%), Le Tonkin Vietnamese Cuisine Restaurant (8.33%), Soto Pabo (8.33%), Roti Culture (8.33%), and KFC (4.17%). These brands attract some of Jollibee's customers, indicating shared customer preferences.
Traffic workload reveals peak hours and customer flow, informing staffing and resource allocation decisions.
Jollibee in Brunei experiences peak traffic workload between 18:00 (6:00 PM) and 20:00 (8:00 PM), reaching 64.60% and 62.52% respectively. Traffic starts increasing significantly from 8:00 AM, indicating breakfast and lunch demand. The lowest traffic is between midnight and 6:00 AM.
Consumer segment analysis identifies key demographics, enabling targeted marketing and product development strategies.
Consumer segments visiting Jollibee in Brunei show that both Women and Men are equally represented. The Gen Y (Millennials) segment is overrepresented with an affinity index of 164, suggesting a high affinity for the brand compared to other generations.