Search among the top brands by number of locations
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Managing Partner, Global Business Development
Search among the top brands by number of locations
See what factors influence Joker performance in the Latvia and how they change over time
See what factors influence Joker performance in the Latvia and how they change over time
Available by subscription
Available by subscription
Discover your traffic workload during different times of the day
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
In Cafés & Restaurants
In Cafés & Restaurants
An analysis of Joker' competitors in the Latvia
An analysis of Joker' competitors in the Latvia
Top-5 brands that brand's customers also visit
In Cafés & Restaurants
·Jun – Aug 25
Joker is ahead of most brands
Sample of brands in the same percentile
Cafés & Restaurants
Market performance indicates brand's foot traffic share, showing competitive strength and customer preference in the industry.
Joker's market performance is at the 56th percentile, indicating an average/above average market standing. This suggests Joker captures more customer foot traffic than 56% of its peers. Peers in a similar position include MAR MAR CAFE, Restorāns 1815, Cafe 13, Itāļu Kafija Un Uzkodas, Sushicrab, and Cafe "mammadaba".
Outlet numbers reflect brand reach, indicating market penetration and accessibility to customers across regions.
Joker has the most outlets in Vidzeme (8), followed by Kurzeme and Latgale (4 each), and Zemgale (1). This indicates a strong presence in Vidzeme and suggests potential for expansion in Zemgale.
Identifying top competitors is key for strategic benchmarking and reveals competitive landscape to refine marketing.
McDonald's, Buda, kafejnica, Varss, Skroderkrogs, Miltiņkrogs, and Italissimo are top competitors for Joker, with 12.5% cross-visitation. This means that 12.5% of Joker's customers also visit these brands.
Traffic workload analysis helps optimize staffing and resource allocation to meet customer demand effectively.
Joker experiences peak traffic workload between 22:00 and 23:00, with a gradual decrease until 6:00. Traffic starts to increase again from 7:00, remaining relatively stable during the day, and rising again in the evening. This data helps to adjust the staffing based on peak times.
Analyzing consumer segments informs targeted marketing by understanding the affinity and strategic importance of each group.
Women are under-indexed (45) relative to the average consumer, while men are over-indexed (143). Gen X is near the average (102), while Gen Y is significantly over-indexed (128), showing their high affinity for Joker.