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Vinkal Chadha
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Available by subscription
Available by subscription
See what factors influence Illy performance in the France and how they change over time
See what factors influence Illy performance in the France and how they change over time
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Discover your traffic workload during different times of the day
In Cafés & Restaurants
In Cafés & Restaurants
An analysis of Illy' competitors in the France
An analysis of Illy' competitors in the France
In Cafés & Restaurants
·Jun – Aug 25
Illy is in the lower 20% of brands
Sample of brands in the same percentile
Top-5 brands that brand's customers also visit
Cafés & Restaurants
Market performance percentile reveals competitive strength and customer preference in the industry.
Illy's market performance is in the lower 20%, indicating a critically low market standing. This suggests Illy captures less foot traffic compared to competitors like La Palourdiere, Brasserie Mollard, Cafe Francoeur, Barracuda, Crêperie du Couesnon, and L'Ô à la bouche, who share a similar market position.
Customer satisfaction (CSAT) reflects brand perception and loyalty, directly impacting revenue and long-term growth.
Illy's overall customer satisfaction in France is 68%, an increase of 8.6 percentage points year-over-year. This indicates improved customer perception and loyalty. The CSAT in Metropolitan France mirrors the overall value, suggesting consistent satisfaction across the region.
Outlet count indicates brand reach and market presence, influencing accessibility and brand visibility.
Illy has 13 outlets in Metropolitan France. This represents the brand's current physical presence and distribution network within the region. There is no growth value provided.
Identifying key competitors helps refine strategies, understand market dynamics, and improve competitive positioning.
Illy's customers also frequent PAUL, McDonald's, Angelina, Burger King, and La Flottille. Each of these brands has a cross-visitation rate of 7.14%, indicating they are popular alternatives for Illy's customer base.
Traffic workload analysis reveals peak hours, enabling efficient staffing and resource allocation for optimal service.
Illy experiences peak traffic between 11 AM and 4 PM, with the highest workload around 2 PM (51.40). Traffic is minimal between 11 PM and 5 AM. This data informs staffing and resource allocation strategies.
Consumer segment analysis informs targeted marketing, tailoring strategies to resonate with specific demographics for better engagement.
Women have a high affinity (69) for Illy, while men are over-indexed (131). Gen X is over-indexed (179), indicating a strong affinity, while Gen Y is under-indexed (50). This suggests targeted marketing should consider these generational and gender preferences.