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Managing Partner, Global Business Development
See what factors influence idlyGo Xpress performance in the India and how they change over time
See what factors influence idlyGo Xpress performance in the India and how they change over time
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Available by subscription
Discover your traffic workload during different times of the day
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
In Cafés & Restaurants
In Cafés & Restaurants
An analysis of idlyGo Xpress' competitors in the India
An analysis of idlyGo Xpress' competitors in the India
Top-5 brands that brand's customers also visit
In Cafés & Restaurants
·Jun – Aug 25
idlyGo Xpress is in the top 1% of brands
Sample of brands in the same percentile
Search among the top brands by number of locations
Cafés & Restaurants
Market performance reveals brand's foot traffic share, indicating competitive strength and customer preference in the industry.
idlyGo Xpress, with a market performance percentile of 99, is a leading brand. This high percentile indicates a strong market standing relative to its competitors. Performance peers include Jaipur Courtyard, Joey’s Pizza, The Waterfall Restaurant, Khavyye Katta, Maddur Tiffany's, and Naivedya, all within a similar percentile range.
CSAT reflects how happy customers are with a brand, impacting loyalty and revenue. Tracking changes helps identify areas for improvement.
idlyGo Xpress has an overall customer satisfaction of 74%, a decrease of 1.4 percentage points year-over-year. In West Bengal, the CSAT is also 74%, showing a similar decrease. The CSAT fluctuated between 71.95% and 78.82% over the three-month period, indicating variability in customer experience.
Average check indicates how much customers spend per transaction, influencing revenue and profitability. Increases signal higher spending.
The overall average check for idlyGo Xpress is 259.5 INR, a 17.2% increase year-over-year. In West Bengal, the average check is also 259.5 INR. The average check varied from 239.13 INR to 293.51 INR over the period, showing fluctuation in customer spending.
Outlet count shows brand reach and expansion. More outlets mean wider availability and potential for increased market presence.
idlyGo Xpress has 31 outlets in West Bengal. This number represents the brand's current physical presence in the state, with a 100% bar fill percentage implying a complete representation.
Identifying competitors reveals the competitive landscape and brands vying for the same customers, informing strategic positioning.
The top competitors for idlyGo Xpress are McDonald's, Haji Saheb, KFC, Rang De Basanti Dhaba, and Domino's Pizza. McDonald's, Haji Saheb and KFC have the largest cross-visitation rate (4.26%), indicating customers often visit these brands in addition to idlyGo Xpress.
Traffic workload by hour shows peak operational periods, enabling staff optimization and better customer experience during busy times.
Traffic workload for idlyGo Xpress peaks between 18:00 and 20:00, reaching 58.96% - 59.04% of total workload. The lowest traffic is between midnight and 6:00, with almost no activity. This data highlights peak and off-peak hours for operational planning.
Understanding consumer segments allows for tailored marketing and product strategies that cater to specific demographics and their preferences.
Women have a high affinity (115) for idlyGo Xpress, indicating they are overrepresented among its customers. Men have a lower affinity (95). Gen Z shows a very high affinity (156), while Gen X (97) and Gen Y (95) are underrepresented.