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Vinkal Chadha
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Available by subscription
Available by subscription
See what factors influence idlyGo Xpress performance in the India and how they change over time
See what factors influence idlyGo Xpress performance in the India and how they change over time
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Discover your traffic workload during different times of the day
In Cafés & Restaurants
In Cafés & Restaurants
An analysis of idlyGo Xpress' competitors in the India
An analysis of idlyGo Xpress' competitors in the India
In Cafés & Restaurants
·Jul – Sep 25
idlyGo Xpress is in the lower 40% of brands
Sample of brands in the same percentile
Top-5 brands that brand's customers also visit
Cafés & Restaurants
Market performance shows brand's foot traffic share, revealing competitive strength and customer preference in the industry.
idlyGo Xpress's MARKET PERFORMANCE is at the 40th percentile, placing it in the below average/lagging range. This indicates a need to improve its market standing relative to competitors like Darjeeling Cafe Varkala, Meal Break, Beluga, Saffron Vegetarian Cuisine, Hiku cafe, and Hotel JAS.
Customer satisfaction (CSAT) reflects customer happiness, impacting loyalty, brand reputation, and revenue growth.
idlyGo Xpress's overall CSAT is 72%, a decrease of 9 percentage points year-over-year. In West Bengal, CSAT is also 72% with a similar decrease. The CSAT trend shows fluctuation, peaking in July 2025 and declining in August, indicating potential service inconsistencies.
Average check (AvgCheck) indicates customer spending per visit, influencing revenue and profitability.
idlyGo Xpress's overall average check is 248.7 INR, a 12.8% increase year-over-year. In West Bengal, the average check is also 248.7 INR. The average check fluctuated between June and August 2025, peaking in August, suggesting promotional impacts or menu changes.
Number of outlets signifies brand reach and market presence, affecting accessibility and revenue potential.
idlyGo Xpress has 32 outlets in West Bengal. This indicates the brand's physical presence and distribution network within the state, highlighting its accessibility to customers in that region.
Competitor analysis identifies key rivals and customer preferences, informing competitive strategies and market positioning.
Customers of idlyGo Xpress also visit Haji Saheb, Domino's Pizza, Chowman, Rang De Basanti Dhaba, and Dosa Coffee. Haji Saheb and Domino's Pizza have the highest cross-visitation rates, suggesting they are strong competitors for idlyGo Xpress.
Traffic workload by hours reveals peak times, enabling efficient staffing and resource allocation.
Traffic workload for idlyGo Xpress peaks between 18:00 and 21:00, with the highest workload at 20:00. This indicates the busiest hours for the brand, requiring optimal staffing and resource management during these times.
Consumer segments help tailor marketing, improving engagement and ROI by understanding audience demographics.
Women show an affinity index of 84, while Men show 107. Gen X shows an affinity index of 98, Gen Y shows 89, and Gen Z shows 197. Gen Z is overrepresented, while Gen Y is underrepresented. Men are overrepresented, while Women are underrepresented.