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Vinkal Chadha
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
See what factors influence Ice Pack performance in the Iraq and how they change over time
See what factors influence Ice Pack performance in the Iraq and how they change over time
Available by subscription
Available by subscription
An analysis of Ice Pack' competitors in the Iraq
An analysis of Ice Pack' competitors in the Iraq
Top-5 brands that brand's customers also visit
Discover your traffic workload during different times of the day
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
In Cafés & Restaurants
In Cafés & Restaurants
Search among the top brands by number of locations
In Cafés & Restaurants
·Jun – Aug 25
Ice Pack is in the top 3% of brands
Sample of brands in the same percentile
Cafés & Restaurants
Market performance percentile shows brand’s share of foot traffic, revealing its competitive strength and customer preference.
Ice Pack has a market performance percentile of 97, positioning it as a leading brand in Iraq's Cafe & Restaurants industry, indicating a strong competitive position. Performance peers in the same range are: City Center Restaurant مطعم ستي سنتر فرع مول, استراحة العزيزية للوجبات السريعة, Nara Restaurant, Falafel Ibrahim Al-Khalani, Al-Farasha Bakery, Espressolab - ئێسپرێسۆلاب.
Tracking number of outlets indicates brand's expansion, market reach, and overall growth in the Cafe & Restaurants industry.
Ice Pack has 8 outlets in Baghdad Governorate and 1 outlet in Al-Basra Governorate. This distribution shows a strong presence in Baghdad and a smaller presence in Al-Basra.
Competitor analysis reveals key players, customer preferences, and competitive dynamics in the Cafe & Restaurants industry.
Ice Pack’s top competitors based on cross-visitation are Al-Faqma for Ice-cream, فروج ونص, Beethoven Restaurant and Cafe, Shawarma Corner - Erbil, and Noor aldeen Restaurant & Cafe. These brands attract Ice Pack's customers, indicating shared customer interests.
Understanding traffic workload by hours allows for staffing optimization and better customer experience during peak times.
Traffic workload for Ice Pack peaks between 17:00 and 22:00, with the highest activity at 21:00. This reveals the busiest hours, enabling strategic resource allocation.
Consumer segment analysis informs targeted marketing, allowing brands to tailor their messaging and offerings to specific groups.
Ice Pack shows high affinity with Women (175 index) and Gen Y (159 index). This means these consumer segments are overrepresented among Ice Pack’s customers, indicating they are more likely to visit Ice Pack locations.