Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Available by subscription
Available by subscription
See what factors influence Burger King performance in the Iraq and how they change over time
See what factors influence Burger King performance in the Iraq and how they change over time
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Discover your traffic workload during different times of the day
In Cafés & Restaurants
In Cafés & Restaurants
An analysis of Burger King' competitors in the Iraq
An analysis of Burger King' competitors in the Iraq
Top-5 brands that brand's customers also visit
In Cafés & Restaurants
·Aug – Oct 25
Burger King is in the top 16% of brands
Sample of brands in the same percentile
Cafés & Restaurants
Market performance shows brand's share of foot traffic, revealing its competitive strength and customer preference in the industry.
Burger King's market performance is at the 84th percentile, indicating an above-average market standing in Iraq's cafe and restaurant industry. This suggests a strong customer preference compared to many competitors. Performance peers in a similar range include 650 café - Yarmuk and Samara Resto café.
Competitor analysis identifies key rivals and customer preferences, informing competitive strategies and market positioning.
Burger King's top competitors in Iraq, based on cross-visitation, include KFC (11.66%), Shariqah Restaurant (6.13%), Ridha Alwan Coffee (5.52%), and Qali shaqlawa (5.52%). This indicates that customers who visit Burger King also frequently visit these establishments.
Traffic workload analysis optimizes staffing and resource allocation, ensuring efficient service during peak hours.
Burger King in Iraq experiences peak traffic workload between 6 PM and 8 PM, with the highest workload at 66.90% at 8 PM. Traffic is minimal between midnight and 10 AM, suggesting a need for adjusted staffing during off-peak hours.
Understanding consumer segments enables targeted marketing, improving engagement and ROI by tailoring campaigns to specific demographics.
Burger King's consumer base in Iraq shows a high affinity among women (76% affinity index) and men (106% affinity index). Gen X (107% affinity index) and Gen Z (263% affinity index) are overrepresented, while Gen Y (98% affinity index) is slightly underrepresented.