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Vinkal Chadha
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Available by subscription
Available by subscription
See what factors influence Heat performance in the Sweden and how they change over time
See what factors influence Heat performance in the Sweden and how they change over time
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Discover your traffic workload during different times of the day
In Cafés & Restaurants
In Cafés & Restaurants
In Cafés & Restaurants
·Jun – Aug 25
Heat is right in the middle
Sample of brands in the same percentile
An analysis of Heat' competitors in the Sweden
An analysis of Heat' competitors in the Sweden
Top-5 brands that brand's customers also visit
Cafés & Restaurants
Market performance shows brand's share of foot traffic, revealing its competitive strength and customer preference in the industry.
Heat's market performance is at the 45th percentile, indicating a below average/lagging position in the Cafe & Restaurants industry in Sweden. This suggests Heat captures less foot traffic compared to many competitors. Performance peers in the same percentile range include Blå dörren, KRUBB, Restaurant Kajsas Fisk, Burger Mansion, Glassmagasinet, and BENNE Pastabar.
Customer satisfaction reflects brand perception and loyalty, directly impacting revenue and long-term sustainability.
Heat's overall customer satisfaction is 73%, a decrease of 11.9 percentage points year-over-year. This decline suggests a potential issue with service or product quality. Stockholm County shows 71% satisfaction, while Uppsala County is lower at 66%, indicating regional differences in customer experience.
Average check reveals customer spending habits, crucial for pricing strategies and revenue optimization.
The overall average check for Heat is not available. In Stockholm County, the average check is 150 SEK with no change year-over-year. The dynamic data shows a consistent average check of 150 SEK from May to July 2025.
Outlet distribution indicates market reach and expansion strategy, influencing brand visibility and accessibility.
Heat has 11 outlets in Stockholm County, the highest number, followed by 5 in Uppsala County. Skåne County has 3 outlets, while Västmanland and Gävleborg Counties each have 2. Örebro, Västernorrland and Jämtland Counties each have 1 outlet, showing a concentration in the Stockholm area.
Competitor analysis identifies key rivals and customer preferences, informing competitive strategies and market positioning.
Heat's top competitors based on cross-visitation are McDonald's (14.12%), Max Burgers (10.59%), ChopChop Asian Express (4.71%), Frasses (3.53%), and Burger King (3.53%). This indicates that customers who visit Heat also frequently visit these fast-food chains.
Traffic workload analysis optimizes staffing and resource allocation, ensuring efficient service during peak hours.
Heat experiences peak traffic workload between 10 AM and 1 PM, with the highest workload at 12 PM (53.15%). Traffic is minimal during early morning and evening hours. This data suggests the need for increased staffing during the late morning and early afternoon.
Understanding consumer segments enables targeted marketing, improving engagement and ROI.
Women are overrepresented among Heat's consumers (affinity index 52), while men are significantly overrepresented (affinity index 130). Gen X is overrepresented (affinity index 113), Gen Y is near average (affinity index 99), and Gen Z is underrepresented (affinity index 45).