Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Available by subscription
Available by subscription
See what factors influence 海底捞 performance in the China and how they change over time
See what factors influence 海底捞 performance in the China and how they change over time
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Discover your traffic workload during different times of the day
In Cafés & Restaurants
In Cafés & Restaurants
An analysis of 海底捞' competitors in the China
An analysis of 海底捞' competitors in the China
Top-5 brands that brand's customers also visit
In Cafés & Restaurants
·Jul – Sep 25
海底捞 is in the lower 24% of brands
Sample of brands in the same percentile
Cafés & Restaurants
Market performance percentile shows brand's share of foot traffic, revealing its competitive strength and customer preference in the industry.
海底捞 is in the lower 24% of brands, indicating a below average market performance. This suggests that only 24% of potential customers choose 海底捞 over other options. Performance peers in the same percentile range include Ebeneezer's Kebabs & Pizzeria, Indo pak restaurant, Zuma, Champion Circle, 張公子 Cheung Kung Chi, and Aria by Chef D 安妮亞與D.
Customer satisfaction (CSAT) reflects customer happiness, directly impacting loyalty, retention, and brand reputation in the Cafe & Restaurants industry.
Overall customer satisfaction for 海底捞 is 88%, a decrease of 1.5 percentage points year-over-year. Shanghai shows a lower CSAT at 84% with a larger decrease of 5.2 percentage points. The CSAT trend increased from 84.38% in June to 94.44% in August, indicating improving customer sentiment over the quarter.
Outlet count indicates brand reach, reflecting expansion strategy and market penetration in the Cafe & Restaurants industry.
海底捞 has the most outlets in Beijing (22), followed by Shanghai (20) and Guangdong Province (17). Jiangsu has 11 outlets, while Zhejiang and Tianjin each have 7. Shaanxi and Shandong each have 6, Henan has 5, and Shanxi has 4. This distribution highlights key markets for 海底捞 in China.
Competitor analysis identifies key rivals, informing competitive strategies and highlighting opportunities for differentiation in the Cafe & Restaurants market.
The top competitors for 海底捞, based on customer cross-visitation, are Dexing Noodle Restaurant Fujian Road Shop and Starbucks (both at 13.33%), followed by Starbucks Reserve Roastery, Ye Shanghai, and Jinyuan Desserts Snack Shop (all at 6.67%). This indicates a significant overlap in customer base with these brands.
Traffic workload reveals peak hours, enabling efficient staffing and resource allocation to optimize customer experience in Cafe & Restaurants.
Traffic workload for 海底捞 peaks between 18:00 and 20:00, with the highest workload at 46.56% at 20:00. The lowest traffic workload occurs between 3:00 and 7:00. This data helps optimize staffing and resource allocation to meet customer demand during peak hours.
Understanding consumer segments enables targeted marketing, improving engagement and brand resonance within the Cafe & Restaurants industry.
Women are overrepresented among 海底捞's consumers (72% affinity), while men are also overrepresented (120% affinity). Gen X shows a very high affinity (198%), while Gen Y (48%) and Gen Z (83%) are underrepresented. This suggests that Gen X is a key demographic for 海底捞.