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Vinkal Chadha
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Available by subscription
Available by subscription
See what factors influence Gurumê performance in the Brazil and how they change over time
See what factors influence Gurumê performance in the Brazil and how they change over time
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Discover your traffic workload during different times of the day
In Cafés & Restaurants
In Cafés & Restaurants
Search among the top brands by number of locations
In Cafés & Restaurants
·Aug – Oct 25
Gurumê is in the lower 41% of brands
Sample of brands in the same percentile
An analysis of Gurumê' competitors in the Brazil
An analysis of Gurumê' competitors in the Brazil
Top-5 brands that brand's customers also visit
Cafés & Restaurants
Market Performance shows brand's share of foot traffic, revealing its competitive strength and customer preference in the industry.
Gurumê's Market Performance is at the 41st percentile, indicating a below average/lagging position. This means Gurumê captures less foot traffic compared to most competitors in Brazil's Cafe & Restaurants industry. Performance peers in the same percentile include Cortile Pizzaria, Mandú Café, FILLMORE, Botequim da praça, Palmira Refeições, and Padaria Monza.
Competitor analysis identifies key rivals and customer preferences. Understanding cross-visitation patterns informs competitive strategies and marketing efforts.
Gurumê's top competitors based on customer cross-visitation are McDonald's (6.19%), Camarada Camarão (5.24%), Outback Steakhouse (4.76%), Ferro e Farinha (3.81%), and Coco Bambu (3.81%). This indicates that customers who visit Gurumê also frequently visit these brands.
Traffic Workload reveals peak hours, enabling efficient staffing and resource allocation. Understanding traffic patterns optimizes customer service and minimizes wait times.
Gurumê experiences peak traffic workload between 12:00 and 22:00, with the highest workload at 14:00 (65.31%). Traffic is minimal between 0:00 and 10:00. This data helps optimize staffing and operations during peak hours.
Consumer segments analysis informs targeted marketing. Understanding gender and generational preferences allows for tailored campaigns and product positioning.
Gurumê's customer base shows a high affinity for women (83%), indicating they are overrepresented compared to the average consumer. Men are also overrepresented (117%). Gen X has a very high affinity (220%), while Gen Y (68%) and Gen Z (75%) are underrepresented.