Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Available by subscription
Available by subscription
See what factors influence Gula Gula performance in the Brazil and how they change over time
See what factors influence Gula Gula performance in the Brazil and how they change over time
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Discover your traffic workload during different times of the day
In Cafés & Restaurants
In Cafés & Restaurants
An analysis of Gula Gula' competitors in the Brazil
An analysis of Gula Gula' competitors in the Brazil
Top-5 brands that brand's customers also visit
In Cafés & Restaurants
·Aug – Oct 25
Gula Gula is in the lower 31% of brands
Sample of brands in the same percentile
Cafés & Restaurants
Market performance percentile shows brand's share of foot traffic, revealing its competitive strength and customer preference in the industry.
Gula Gula's market performance is in the lower 31% in Brazil's Cafe & Restaurants industry, indicating a below average market standing. Performance peers in the same percentile include Festivais Gastronômicos CEAGESP, Reet Namastê, Serras Bar e Grill Tatuapé, Cantinho da Lane - Bolos & Lanches, Show de Sabor - Comida Caseira, and Restaurante Argumentu's Beira Mar. This suggests a need to improve market presence.
Competitor analysis identifies key rivals and customer preferences, informing strategies to gain a competitive edge and attract more customers.
Gula Gula's top competitors based on cross-visitation are Outback Steakhouse (8.43%), Fogo de Chão Brazilian Steakhouse (4.82%), Boteco Boa Praça (4.82%), McDonald's (4.82%), and Nema padaria (3.61%). This indicates that customers who visit Gula Gula also frequent these establishments, suggesting they offer similar or complementary experiences.
Traffic workload by hour shows peak and off-peak times, helping optimize staffing, promotions, and resource allocation for better efficiency.
Gula Gula experiences peak traffic workload between 12:00 and 16:00, with the highest workload at 14:00 (74.05%). Traffic significantly decreases after 21:00. This data suggests optimal staffing and promotional efforts should focus on the midday to late afternoon hours.
Understanding consumer segments by gender and generation helps tailor marketing and product strategies to resonate with specific groups.
Gula Gula's customer base shows a high affinity towards women (index 98) and men (index 102). Gen X is overrepresented (index 146), while Gen Y is underrepresented (index 56). Gen Z also shows a high affinity (index 125). This suggests marketing should target Gen X and Gen Z, while strategies to attract Gen Y should be considered.