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Vinkal Chadha
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Available by subscription
Available by subscription
See what factors influence Gordão Lanches performance in the Brazil and how they change over time
See what factors influence Gordão Lanches performance in the Brazil and how they change over time
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Discover your traffic workload during different times of the day
In Cafés & Restaurants
In Cafés & Restaurants
An analysis of Gordão Lanches' competitors in the Brazil
An analysis of Gordão Lanches' competitors in the Brazil
Top-5 brands that brand's customers also visit
In Cafés & Restaurants
·Jul – Sep 25
Gordão Lanches is in the lower 25% of brands
Sample of brands in the same percentile
Cafés & Restaurants
Market performance percentile shows brand's share of foot traffic, revealing its competitive strength and customer preference in the industry.
Gordão Lanches is in the lower 25% of brands, indicating a below average market performance. This suggests the brand captures less foot traffic compared to competitors. Performance peers in the same range include Pizza Club Express, Cidadão do Mundo Burgers & Arts - Unidade, La Brasaria Boutique de Carnes y Parrilla, Kitutte Doces e Salgados, Hui! Poke House, and Art Della Pasta.
Customer satisfaction (CSAT) reflects how happy customers are with a brand, impacting loyalty and repeat business. Higher CSAT generally leads to better financial performance.
Gordão Lanches' overall CSAT is 68%, a decrease of 14.3 percentage points year-over-year. This decline suggests a potential issue with service or product quality, requiring investigation to improve customer experience and prevent further erosion of satisfaction.
Average check (transaction value) indicates how much customers spend per visit, influencing revenue. Increasing the average check can boost profitability.
The overall average check for Gordão Lanches is 73.5 BRL, a 28.7% increase year-over-year. This rise suggests customers are spending more per transaction, potentially due to price increases, upselling, or changes in order composition. The average check in the Southeast Region is also 73.5 BRL.
Number of outlets indicates brand reach and market presence. More outlets can mean greater accessibility and brand awareness for customers.
Gordão Lanches has 14 outlets in the Southeast Region. This indicates the brand's physical presence and distribution network within that specific geographic area. There is no growth data available for the number of outlets.
Identifying key competitors helps a brand understand its competitive landscape and develop strategies to differentiate itself and attract customers.
The top competitors for Gordão Lanches, based on customer cross-visitation, are McDonald's (16.22%), Sergel (10.81%), Dona Glicé Restaurante (5.41%), Churrascaria Das Marmitex (2.70%), and Casa Paco Gastronomia em Vinhedo - Boutique de Frutos do Mar (2.70%). McDonald's has the highest cross-visitation rate.
Understanding traffic workload by hours helps optimize staffing and resource allocation to meet customer demand efficiently throughout the day.
Gordão Lanches experiences peak traffic workload between 18:00 and 22:00, with the highest traffic at 20:00 (49.49%). Traffic is minimal between 0:00 and 10:00. This data suggests the brand is most popular during dinner hours.
Analyzing consumer segments by Gender and Generation informs targeted marketing and positioning strategies, improving engagement and ROI.
Women are overrepresented among Gordão Lanches' consumers (81% affinity), while men are also overrepresented (119% affinity). Gen Y exhibits a high affinity (172%), indicating a strong connection with the brand. These insights can inform targeted marketing efforts.