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Managing Partner, Global Business Development
See what factors influence Fior di Grano performance in the Italy and how they change over time
See what factors influence Fior di Grano performance in the Italy and how they change over time
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Available by subscription
Discover your traffic workload during different times of the day
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
In Cafés & Restaurants
In Cafés & Restaurants
An analysis of Fior di Grano' competitors in the Italy
An analysis of Fior di Grano' competitors in the Italy
Search among the top brands by number of locations
Top-5 brands that brand's customers also visit
In Cafés & Restaurants
·Jun – Aug 25
Fior di Grano is in the top 1% of brands
Sample of brands in the same percentile
Cafés & Restaurants
Market performance shows the brand’s share of foot traffic, revealing its competitive strength and customer preference in the industry.
Fior di Grano, with a market performance percentile of 99 in Italy's Cafe & Restaurants industry, is a leading brand. This indicates high customer preference relative to competitors like L'Albero dei Gelati, Virgilio a Campo De’ Fiori, Osteria da Rita (dal 1991), Gelateria Sottozero, Pane e Salame, and Siciliano Taormina Osteria Pizzeria, who also share similar market positions.
CSAT shows how happy customers are with a brand. Higher satisfaction usually means more loyal customers and better word-of-mouth.
Fior di Grano's overall customer satisfaction is 85%, with a decrease of 4.1 percentage points compared to the previous year. In Marche, the CSAT is also 85% with the same decrease, suggesting a need to investigate and address factors impacting customer happiness across locations.
Average check reflects customer spending per visit. Tracking this metric helps understand revenue trends and the impact of pricing strategies.
Fior di Grano's average check is 9.3 EUR, a 10% increase year-over-year. In Marche, the average check is 9.3 EUR, showing stable spending habits. The overall increase indicates successful upselling or price adjustments.
Outlet count reflects brand reach. Monitoring it helps assess expansion and regional coverage in the Cafe & Restaurants sector.
Fior di Grano has 14 outlets in Marche. This indicates a concentrated presence in this region, potentially reflecting the brand's strategic focus or market penetration efforts.
Knowing who customers also visit helps refine strategy and identify opportunities to attract more of the target audience.
Customers of Fior di Grano in Italy also frequently visit McDonald's (11.67% cross-visitation) and Autogrill (8.89%). This suggests that while Fior di Grano may attract a local customers, there is a demand for national chains. BraCiami (3.89%), Ricci Pescato & Fritto (3.33%), and La Pescheria da Giò. Panini di mare! (2.78%) are the local competitors.
Traffic workload by hour reveals peak times. This insight is essential for staffing, inventory, and marketing resource allocation.
Fior di Grano experiences peak traffic between 8 AM and 7 PM, with the highest workload around 9 AM. Understanding this traffic pattern helps optimize staffing and resource allocation to meet customer demand effectively.
Understanding consumer segments by gender/generation helps tailor marketing. Affinity indexes show which groups are most engaged.
Fior di Grano's customer base has high affinity with Men (index 104) and is over indexed for Gen X (index 155). Women (95) are under-indexed. Gen Y (49) and Gen Z (48) are heavily under-indexed, suggesting these segments are less strongly represented among Fior di Grano's customers compared to the average consumer in the market.