Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Available by subscription
Available by subscription
See what factors influence Feromon performance in the Russia and how they change over time
See what factors influence Feromon performance in the Russia and how they change over time
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Discover your traffic workload during different times of the day
In Cafés & Restaurants
In Cafés & Restaurants
An analysis of Feromon' competitors in the Russia
An analysis of Feromon' competitors in the Russia
Top-5 brands that brand's customers also visit
In Cafés & Restaurants
·Jun – Aug 25
Feromon is in the lower 15% of brands
Sample of brands in the same percentile
Cafés & Restaurants
Market performance shows brand's share of foot traffic, revealing its competitive strength and customer preference in the industry.
Feromon's market performance is in the lower 15%, indicating a critically low market standing. This means Feromon captures significantly less customer traffic compared to its competitors. Performance peers in the same range include Khajuraho, Tri Samuraya, Nevskaya Zhemchuzhina, Новый Очаг, Стриптиз, and 1/2 OF YOU.
Customer satisfaction reflects brand perception and loyalty, directly impacting retention and revenue growth.
Feromon's overall customer satisfaction is 97%, a significant increase of 33.3 percentage points year-over-year. This indicates a substantial improvement in customer perception and experience. The Northwestern Federal District shows a similar satisfaction level of 97%.
Outlet count indicates brand reach and market presence, influencing accessibility and brand awareness.
Feromon has 16 outlets in the Northwestern Federal District and 1 in the Volga Federal District. This shows a strong concentration in the Northwestern region, with limited presence in the Volga region.
Competitor analysis identifies key rivals and customer preferences, informing competitive strategies.
Feromon's top competitors, based on customer cross-visitation, are La Su, Kontakt, Zabyli Sakhar, Golovu S Plech, and Просто, each with a 25% cross-visitation rate. This suggests a significant overlap in customer base with these brands.
Traffic workload analysis optimizes staffing and resource allocation based on peak hours.
Feromon experiences peak traffic workload between 21:00 and 23:00, with the highest workload at 23:00 (61.99%). The lowest traffic workload occurs between 5:00 and 7:00. This data helps optimize staffing and resource allocation.
Understanding consumer segments enables targeted marketing and product development.
Women (75%) are overrepresented among Feromon's consumers, while men (139%) are also overrepresented. Gen Y (162%) shows high affinity. This suggests that marketing efforts should consider the preferences of these groups.