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Vinkal Chadha
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Available by subscription
Available by subscription
See what factors influence El Gaucho performance in the Thailand and how they change over time
See what factors influence El Gaucho performance in the Thailand and how they change over time
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Discover your traffic workload during different times of the day
In Cafés & Restaurants
In Cafés & Restaurants
An analysis of El Gaucho' competitors in the Thailand
An analysis of El Gaucho' competitors in the Thailand
Top-5 brands that brand's customers also visit
In Cafés & Restaurants
·Jul – Sep 25
El Gaucho is right in the middle
Sample of brands in the same percentile
Cafés & Restaurants
Market performance reveals brand's share of foot traffic, showing competitive strength and customer preference in the industry.
El Gaucho's market performance in Thailand's Cafe & Restaurants industry is at the 48th percentile, indicating a below average/lagging market position. This means El Gaucho captures less foot traffic than the majority of its competitors. Performance peers in the same percentile range include ลองดิ ฮาลาล อาหารตามสั่ง, Ma Doo Bua, Karaweik Burmese Food Restaurant, Smashburger, Santa Fé Steak, and Dookki topokki Central Pinklao.
Customer satisfaction is crucial for loyalty and positive word-of-mouth, directly impacting revenue and brand reputation.
El Gaucho's overall customer satisfaction in Thailand is 90%, a 7.3 percentage point increase year-over-year. Phuket Province shows the highest satisfaction at 96%, though with a decrease of 3.9pp. Surat Thani Province shows the largest increase in satisfaction, up 12.9pp to 90%. Chon Buri Province also shows 90% satisfaction, with a slight increase of 0.7pp.
Average check reflects customer spending per visit, indicating pricing strategy effectiveness and customer value perception.
El Gaucho's overall average check in Thailand is 1.8K THB, a 38.4% increase year-over-year. Chon Buri Province has the highest average check at 1.9K THB. Surat Thani Province has an average check of 1.5K THB. The average check increased from 1267.02 THB in June 2025 to 2459.09 THB in August 2025.
Outlet count indicates brand reach and market presence, influencing accessibility and brand awareness.
El Gaucho has 2 outlets in each of the following provinces in Thailand: Chon Buri, Surat Thani, and Phuket. This indicates a consistent distribution of outlets across these key regions.
Identifying top competitors helps understand the competitive landscape and refine strategies for differentiation and market share.
The top competitors for El Gaucho in Thailand, based on customer cross-visitation, are Little Roma (3.25%), Starbucks (3.25%), Prime Burger (2.44%), McDonald's (2.44%), and Krua Khun Puk (2.44%). This indicates that customers who visit El Gaucho also frequently visit these brands.
Understanding traffic patterns allows for optimized staffing, inventory management, and targeted marketing efforts.
El Gaucho's peak traffic workload in Thailand occurs between 17:00 and 21:00, with the highest workload at 19:00 (63.29%). Traffic is minimal between 0:00 and 10:00. This data suggests that El Gaucho experiences the highest customer volume during dinner hours.
Analyzing consumer segments informs targeted marketing and positioning strategies, enhancing engagement and ROI.
El Gaucho's customer base shows a high affinity towards women (68%), while men are over-indexed (129%). Among generations, Gen X is highly represented (158%), while Gen Y (85%) and Gen Z (47%) are under-indexed. This suggests targeted marketing towards Gen X and male customers may be effective.