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Vinkal Chadha
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Available by subscription
Available by subscription
See what factors influence Drift performance in the United States and how they change over time
See what factors influence Drift performance in the United States and how they change over time
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Discover your traffic workload during different times of the day
In Cafés & Restaurants
In Cafés & Restaurants
In Cafés & Restaurants
·Aug – Oct 25
Drift is in the lower 29% of brands
Sample of brands in the same percentile
An analysis of Drift' competitors in the United States
An analysis of Drift' competitors in the United States
Top-5 brands that brand's customers also visit
Cafés & Restaurants
Market performance percentile shows brand's share of foot traffic, revealing its competitive strength and customer preference in the industry.
Drift's market performance is in the lower 29%, indicating a below average market standing. Performance peers in the same percentile include Campus Burgers, Malibu Seafood, Brooklyn Pizzeria, Northern China Eatery, Post Oak Barbecue, and Surin.
Competitor analysis identifies key rivals and cross-visitation patterns, informing competitive strategies and customer retention efforts.
Drift's top competitors based on customer cross-visitation are Indochine Restaurant (4.94%), Bespoke Coffee & Dry Goods (4.94%), McDonald's (4.94%), Poe's Tavern (3.70%), and Blueberry's Grill (3.70%).
Traffic workload by hour reveals peak times, enabling efficient staffing and resource allocation to optimize customer experience.
Drift experiences peak traffic between 7 AM and 4 PM, with the highest workload at 10 AM (64.16%). Traffic is minimal between 6 PM and 6 AM.
Consumer segment analysis by gender and generation informs targeted marketing, enhancing relevance and engagement for increased ROI.
Women (119%) and Gen Z (118%) are overrepresented among Drift's consumers, indicating high affinity. Men (82%) and Gen Y (83%) are underrepresented, suggesting lower affinity. Gen X is average (101%).