Search among the top café & restaurant brands by number of locations
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Managing Partner, Global Business Development
See what factors influence Dr. Chicken performance in the Indonesia and how they change over time
See what factors influence Dr. Chicken performance in the Indonesia and how they change over time
Available by subscription
Available by subscription
Discover your traffic workload during different times of the day
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
In Cafés & Restaurants
In Cafés & Restaurants
Search among the top 10,053 café & restaurant brands by number of locations
An analysis of Dr. Chicken' competitors in the Indonesia
An analysis of Dr. Chicken' competitors in the Indonesia
In Cafés & Restaurants
·May – Jul 25
Dr. Chicken is in the top 4% of brands
Sample of brands in the same percentile
Top-5 brands that brand's customers also visit
Cafe & Restaurants
Market Performance shows a brand’s share of foot traffic, revealing its competitive strength and customer preference in the industry.
Dr. Chicken holds a leading market performance at the 96th percentile. This positions Dr. Chicken as a leading brand relative to competitors. Performance peers include: Grand Kota Bintang, Roti Bakar Bandung Mantap, Soto Mie Puri H. Darjo, Taichan Bagor, Mie Ayam Sari Rasa Pak Rudi, SAS - Soto Ayam Surabaya.
Customer Satisfaction (CSAT) reflects customer happiness, impacting loyalty and brand perception, thereby directly influencing business outcomes.
Dr. Chicken's overall CSAT is 58%, a decrease of 29.4 percentage points year-over-year. Java region also mirrors this CSAT at 58% with the same decrease. The trend shows a stable customer satisfaction throughout the observed period.
Number of Outlets signifies brand reach and accessibility, directly impacting market penetration and potential revenue generation across regions.
Dr. Chicken has 21 outlets in Java and 1 in Sumatra. This indicates a strong presence in Java, with a limited presence in Sumatra, suggesting possible expansion opportunities.
Competitor analysis reveals key players, helping in strategic positioning and differentiation to attract and retain customers in a competitive market.
Dr. Chicken's top competitors based on cross-visitation are Pizza Hut (12.5%), Richeese Factory (12.5%), Bebek Pak Ndut Bogor Air Mancur (6.25%), Magenta Coklat (6.25%), and Waroeng Steak & Shake (6.25%). This suggests that customers who visit Dr. Chicken also frequent these establishments.
Understanding traffic workload by hours helps optimize staffing and resource allocation, ensuring efficient operations and enhanced customer experience.
Dr. Chicken experiences peak traffic between 15:00 and 21:00, with the highest workload at 17:00 (58.98%). Traffic is minimal between 0:00 and 5:00. This informs staffing and resource allocation strategies.
Understanding consumer segments is crucial for tailoring marketing efforts, enhancing brand resonance, and optimizing product offerings to meet diverse needs.
Dr. Chicken's consumer base shows a higher affinity for Men (151%) compared to Women (37%). Among generations, Gen X (163%) and Gen Y (143%) exhibit a high affinity, suggesting these groups are strongly represented among Dr. Chicken's customers.