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Vinkal Chadha
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Available by subscription
Available by subscription
See what factors influence Donuts Factory performance in the Jordan and how they change over time
See what factors influence Donuts Factory performance in the Jordan and how they change over time
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Discover your traffic workload during different times of the day
In Cafés & Restaurants
·Jun – Aug 25
Donuts Factory is in the lower 40% of brands
Sample of brands in the same percentile
An analysis of Donuts Factory' competitors in the Jordan
An analysis of Donuts Factory' competitors in the Jordan
Top-5 brands that brand's customers also visit
Cafés & Restaurants
Market performance percentile reveals brand's share of foot traffic, indicating competitive strength and customer preference.
Donuts Factory's MARKET PERFORMANCE is at the 40th percentile, indicating a below average market position. This suggests the brand captures less foot traffic compared to competitors. Performance peers in the same percentile range include 🥙شاورما مول, داريا للمطاعم, Al Siran Restaurant, بروستو/ طبربور, Pasta on the Wheel, and Chapter 9 Cafe.
Customer satisfaction (CSAT) reflects customer happiness, impacting loyalty, retention, and brand reputation.
Donuts Factory's overall CSAT is 75%, a 3.7 percentage point increase year-over-year, indicating improved customer happiness. In Amman, the CSAT is 74%, with a 3 percentage point increase. The CSAT trend shows improvement from May (64.29%) to July (80%) in 2025.
Average check reflects customer spending per visit, impacting revenue and profitability.
The overall average check data is not available. In Amman, the average check is 4.5 JOD. The average check fluctuated between May (5 JOD) and July (5 JOD) in 2025, with a dip in June (4.09 JOD).
Number of outlets indicates brand reach and market presence, influencing accessibility and brand awareness.
Donuts Factory has 21 outlets. 18 are in Amman, while Madaba, Zarqa and Irbid each have 1 outlet. Amman accounts for the majority of the brand's presence.
Competitor analysis identifies key rivals and their market share, informing competitive strategies.
The top competitors for Donuts Factory, based on customer cross-visitation, are McDonald's (13.11%), Crispy chicken (11.48%), Golden Meal (8.20%), Marouf Cafe (8.20%), and Habibah Sweets (8.20%). This indicates shared customer interest with these brands.
Traffic workload by hour reveals peak times, optimizing staffing and resource allocation.
Donuts Factory experiences peak traffic between 20:00 and 22:00, with the highest workload at 21:00 (56.05%). Traffic is lowest in the early morning hours (0:00-5:00). This data informs staffing and operational adjustments.