Search among the top brands by number of locations
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Managing Partner, Global Business Development
See what factors influence Diva Cakes performance in the Nigeria and how they change over time
See what factors influence Diva Cakes performance in the Nigeria and how they change over time
Available by subscription
Available by subscription
Discover your traffic workload during different times of the day
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
An analysis of Diva Cakes' competitors in the Nigeria
An analysis of Diva Cakes' competitors in the Nigeria
Search among the top brands by number of locations
Top-5 brands that brand's customers also visit
In Cafés & Restaurants
·May – Jul 25
Diva Cakes is in the top 5% of brands
Sample of brands in the same percentile
Cafés & Restaurants
Market performance percentile reveals brand's foot traffic share, reflecting competitive strength and customer preference in the industry.
Diva Cakes holds a leading market performance percentile of 95 in Nigeria's Cafe & Restaurants industry. This indicates a strong competitive position, placing it in the top 5% of brands. Diva Cakes' performance peers include Coal City Bukka Gwarimpa, Hashtag Cafe and Bar, HUA HAN Korean/Chinese Restaurant, The Place Restaurant Abeokuta (Oke-ilewo), LOMO Coffee and Restaurant and The Place Restaurant, Ogudu.
Number of outlets reflects brand reach and market penetration. It helps gauge the brand's physical presence and expansion strategy.
Diva Cakes has 26 outlets in Lagos State, 2 in Rivers State, and 1 in Ogun State. The majority of outlets are concentrated in Lagos State, indicating a strong presence in that region.
Competitor analysis reveals which brands attract similar customers. It is a key for strategic positioning and competitive advantages.
Customers of Diva Cakes also visit Yin Yang Express, Astro Lounge, Iya-Eba Restaurant & Bar, ILÉ IYÁN Lekki Nigeria, and Popsicle by HappieHour (each with a cross-visitation rate of 14.29%). This insight can inform competitive strategies and identify potential partnerships.
Traffic workload distribution shows peak hours, which helps optimizing staffing and resource allocation for better customer experience.
Diva Cakes experiences peak traffic workload between 8 AM and 5 PM, with the highest activity around 2 PM (66.41%). There is no traffic from 6 PM to 7 AM, indicating these are non-operational hours. Focus on optimizing service during peak hours.