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Vinkal Chadha
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Available by subscription
Available by subscription
See what factors influence Digão Lanches performance in the Brazil and how they change over time
See what factors influence Digão Lanches performance in the Brazil and how they change over time
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Discover your traffic workload during different times of the day
In Cafés & Restaurants
In Cafés & Restaurants
An analysis of Digão Lanches' competitors in the Brazil
An analysis of Digão Lanches' competitors in the Brazil
Top-5 brands that brand's customers also visit
In Cafés & Restaurants
·Jul – Sep 25
Digão Lanches is in the lower 24% of brands
Sample of brands in the same percentile
Cafés & Restaurants
Market performance percentile reveals brand's share of foot traffic, indicating competitive strength and customer preference in the industry.
Digão Lanches holds the 24th percentile, indicating a below average market performance. This suggests the brand captures less foot traffic compared to competitors. Peers in similar range: Angu do Gomes, SushiFan, Maestro Burger & Grill, Milky Moo Cidade Nobre, D´Jones Pub, Pizzaria Casa Nova.
Customer satisfaction (CSAT) reflects customer happiness, impacting loyalty, brand reputation, and revenue. High CSAT scores often correlate with repeat business.
Digão Lanches boasts an 89% CSAT, a 5.8 percentage point increase year-over-year, indicating improved customer happiness. The Southeast Region mirrors this overall satisfaction level, suggesting consistent service quality.
Average check (transaction value) indicates spending per customer, influencing revenue. Monitoring trends helps optimize pricing and identify upselling opportunities.
Digão Lanches' average check is 51.2 BRL, a 26.1% increase year-over-year, suggesting customers are spending more per visit. The Southeast Region's average check aligns, indicating consistent spending patterns.
Outlet count reflects brand reach and market presence. Expansion indicates growth, while stability suggests market consolidation or strategic focus.
Digão Lanches operates 20 outlets in the Southeast Region. This indicates a focused regional presence, suggesting either a regional strategy or limited expansion beyond this area.
Identifying competitors reveals market dynamics and customer preferences. Cross-visitation data highlights brands attracting similar customer segments.
McDonald's is the top competitor with 26.32% cross-visitation, indicating significant overlap in customer base. Chimarron Churrascaria (8.77%) and Restaurante Marquinhos (7.02%) also attract Digão Lanches' customers.
Traffic workload analysis reveals peak hours, enabling efficient staffing and resource allocation to optimize customer experience and minimize wait times.
Digão Lanches experiences peak traffic between 18:00 and 21:00, with the highest workload at 20:00 (54.57%). Traffic is lowest between 03:00 and 09:00, indicating nighttime and early morning lulls.
Analyzing consumer segments by gender and generation informs targeted marketing, allowing brands to tailor messaging and offerings to specific groups.
Women are overrepresented (66%) among Digão Lanches' consumers, while men are underrepresented (134%). Gen X has a high affinity (427%), suggesting a strong connection with this generation.