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Vinkal Chadha
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Available by subscription
Available by subscription
See what factors influence Der Backfriese performance in the Germany and how they change over time
See what factors influence Der Backfriese performance in the Germany and how they change over time
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Discover your traffic workload during different times of the day
In Cafés & Restaurants
In Cafés & Restaurants
An analysis of Der Backfriese' competitors in the Germany
An analysis of Der Backfriese' competitors in the Germany
Top-5 brands that brand's customers also visit
In Cafés & Restaurants
·Aug – Oct 25
Der Backfriese is in the lower 28% of brands
Sample of brands in the same percentile
Cafés & Restaurants
Market performance percentile shows brand's share of foot traffic, revealing its competitive strength and customer preference in the industry.
Der Backfriese's market performance is in the lower 28%, indicating a below-average market position. This suggests the brand captures less foot traffic compared to competitors. Performance peers in the same range include Nebenan Café, Restaurant Steak - Burger Neuer Bahnhof, Andiamore, Il Forno a Legna, Bamiyan & Bollyfood Köln, and The Loft Restaurant & Bar.
Competitor analysis identifies key rivals and customer preferences. Understanding cross-visitation patterns informs competitive strategies and market positioning.
The top competitors for Der Backfriese, based on customer cross-visitation, are Bäckerei Grünhoff (11.36%), Lorenz Bäcker Victorbur GmbH (11.36%), Noormann's Fischerei - Fischrestaurant (9.09%), Restaurant Nordmeer (9.09%), and Café ten Cate (6.82%). This indicates shared customer base and potential areas for differentiation.
Traffic workload shows peak hours, guiding staffing and resource allocation. Optimizing operations during busy times enhances customer experience and efficiency.
Der Backfriese experiences peak traffic between 6 AM and 6 PM, with the highest workload around 10 AM (60.22%). Traffic is minimal during night. This data suggests the need for adequate staffing and resource allocation during peak hours to ensure efficient service.
Understanding consumer segments allows targeted marketing. Tailoring strategies to gender and generation enhances engagement and brand relevance.
Women are overrepresented (94%) and Men are overrepresented (104%) among Der Backfriese's consumers. Gen X exhibits high affinity (164%), while Gen Y is under-indexed (32%). This suggests targeted marketing towards Gen X could be particularly effective.