Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Available by subscription
Available by subscription
See what factors influence Debonairs Pizza performance in the Zambia and how they change over time
See what factors influence Debonairs Pizza performance in the Zambia and how they change over time
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Discover your traffic workload during different times of the day
In Cafés & Restaurants
In Cafés & Restaurants
An analysis of Debonairs Pizza' competitors in the Zambia
An analysis of Debonairs Pizza' competitors in the Zambia
Top-5 brands that brand's customers also visit
In Cafés & Restaurants
·Jul – Sep 25
Debonairs Pizza is in the top 3% of brands
Sample of brands in the same percentile
Cafés & Restaurants
Market performance reveals brand's share of foot traffic, showing competitive strength and customer preference in the industry.
Debonairs Pizza holds the 99th percentile, indicating a leading market position in Zambia's Cafe & Restaurants industry. This signifies a strong preference among customers compared to peers like Penmal Restaurant & Bar, Hungry Lion, Shamel Restaurant and Bar, KFC and Steers.
Customer satisfaction reflects loyalty and service quality, directly impacting brand reputation and repeat business.
Debonairs Pizza boasts a 98% customer satisfaction rate in Zambia, a 2.5pp increase year-over-year. Lusaka Province leads with 99% satisfaction, up 5.9pp. North-Western Province and Central Province show slight decreases. Overall, customer satisfaction is high.
Outlet count reflects brand reach and market penetration, indicating accessibility and growth potential.
Debonairs Pizza operates 34 outlets in Zambia. Lusaka Province has the highest concentration with 21 outlets, followed by Copperbelt Province with 6. This distribution highlights key areas of market presence and potential expansion opportunities.
Competitor analysis identifies key rivals and customer overlap, informing competitive strategies and market positioning.
Hungry Lion (23.08%) and Steers (19.23%) are the top competitors for Debonairs Pizza in Zambia, based on cross-visitation. KFC (13.46%) and Nando's (11.54%) also show significant customer overlap. Debonairs Pizza has a cross-visitation of 11.54%.
Traffic workload analysis optimizes staffing and resource allocation, ensuring efficient service during peak hours.
Debonairs Pizza in Zambia experiences peak traffic between 17:00 and 18:00, with a workload of 58.58%. Traffic gradually increases from 8:00, reaching its highest point in the late afternoon/early evening, then declines sharply after 21:00.
Understanding consumer segments enables targeted marketing, tailoring products and messaging to specific demographics.
Debonairs Pizza in Zambia shows a high affinity with women (130 index) and Gen X (253 index). Men are under-indexed (81 index), as are Gen Y consumers (48 index). This suggests targeted marketing towards women and Gen X could be effective.