Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
In Cafés & Restaurants
·Jun – Aug 25
大快活 is in the top 1% of brands
Sample of brands in the same percentile
See what factors influence 大快活 performance in the China and how they change over time
See what factors influence 大快活 performance in the China and how they change over time
Available by subscription
Available by subscription
An analysis of 大快活' competitors in the China
An analysis of 大快活' competitors in the China
Top-5 brands that brand's customers also visit
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
In Cafés & Restaurants
In Cafés & Restaurants
Cafés & Restaurants
Market performance shows the brand's share of foot traffic, revealing its competitive strength and customer preference in the Cafe & Restaurants industry.
大快活 is a leading brand with a percentile of 99, placing it in the top 1% within its industry. This indicates strong customer preference and competitive advantage. Performance peers in the same range are all brands listed.
Competitor analysis identifies key players and their customer overlap, which helps refine market strategies and understand competitive dynamics.
大快活's top competitors include McDonald's (29.31% cross-visitation), 大家樂 (10.34%), Cafe de Itamomo (6.90%), Starbucks and KFC (5.17% each). This indicates a significant customer overlap with these Cafe & Restaurants brands.
Consumer segment analysis helps tailor marketing to specific demographics, improving engagement and maximizing ROI by understanding affinity of gender and generation.
Women are under-indexed (67) and Men are over-indexed (119) for 大快活. Gen X (121) is over-indexed, while Gen Y (58) and Gen Z (67) are under-indexed. This shows which segments have stronger affinity towards the brand.