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Vinkal Chadha
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Available by subscription
Available by subscription
See what factors influence Cofix performance in the Russia and how they change over time
See what factors influence Cofix performance in the Russia and how they change over time
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Discover your traffic workload during different times of the day
In Cafés & Restaurants
In Cafés & Restaurants
An analysis of Cofix' competitors in the Russia
An analysis of Cofix' competitors in the Russia
Top-5 brands that brand's customers also visit
In Cafés & Restaurants
·Aug – Oct 25
Cofix is in the lower 33% of brands
Sample of brands in the same percentile
Cafés & Restaurants
Market performance shows brand's share of foot traffic, revealing its competitive strength and customer preference in the industry.
Cofix's market performance is in the lower 33%, indicating a below average market standing. This means Cofix captures less foot traffic compared to competitors in Russia's Cafe & Restaurants industry. Performance peers in the same percentile range include Doodles, Ratatuy, Траттория VABENE!, Tavern ``, Tatar by Tubatay, and Baggins Coffee.
Identifying competitors helps understand market dynamics and refine strategies to gain a competitive edge.
Cofix's top competitors based on customer cross-visitation are Tanuki and Shokoladnitsa (both 25%), followed by Loomi (25%), Italoniya (12.5%), and Пифагор (12.5%). This indicates that customers who visit Cofix also frequently visit these brands.
Traffic workload analysis helps optimize staffing and resource allocation based on peak hours.
Cofix experiences peak traffic workload between 10 AM and 6 PM, with the highest workload around 2 PM to 5 PM (approximately 47%). Traffic is significantly lower during early morning hours (0 AM to 6 AM), suggesting a need for adjusted staffing during these times.
Understanding consumer segments enables targeted marketing and product development for maximum impact.
Cofix's customer base shows a higher affinity towards women (affinity index 129) compared to men (affinity index 57). Among generations, Gen X shows a high affinity (affinity index 231), while Gen Y is under-indexed (affinity index 80). This suggests targeted marketing towards women and Gen X could be effective.