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Vinkal Chadha
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
See what factors influence Cofix performance in the Russia and how they change over time
See what factors influence Cofix performance in the Russia and how they change over time
Available by subscription
Available by subscription
Discover your traffic workload during different times of the day
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
In Cafés & Restaurants
In Cafés & Restaurants
Search among the top brands by number of locations
In Cafés & Restaurants
·Jun – Aug 25
Cofix is in the top 1% of brands
Sample of brands in the same percentile
An analysis of Cofix' competitors in the Russia
An analysis of Cofix' competitors in the Russia
Top-5 brands that brand's customers also visit
Cafés & Restaurants
Market performance reveals brand's share of foot traffic, highlighting its competitive strength and customer preference in the cafe & restaurant sector.
Cofix, with a market performance percentile of 99 in Russia's Cafe & Restaurants industry, is a leading brand. This high percentile indicates a strong market presence compared to peers like “ПИТЕР ПУШ”, Ресторан, Kombinat, Mashen'kiny Pirogi, Arzi, and Gustogram, positioning Cofix in the top 1% of brands.
Customer satisfaction (CSAT) is crucial as it directly impacts brand loyalty, reputation, and ultimately, revenue. High CSAT scores correlate with repeat business.
Cofix's overall customer satisfaction in Russia is 49%, a decrease of 7.6 percentage points year-over-year. Regional CSAT varies, with the Central Federal District at 48% and the Northwestern Federal District at 47%, both showing declines. CSAT dynamics indicate fluctuation throughout the period, peaking in June 2025 and then declining.
Outlet count indicates brand reach and expansion efforts. It shows the physical presence and accessibility of Cofix across different regions.
Cofix has 36 outlets in the Central Federal District, 7 in the Northwestern Federal District, 3 in the Volga Federal District, 2 in the Far Eastern Federal District, and 1 each in the Siberian, Southern and Ural Federal Districts. This distribution highlights a concentration of outlets in the Central region.
Identifying top competitors helps understand the competitive landscape and benchmark performance, informing strategies to gain a competitive edge.
Cofix's top competitors, based on cross-visitation, are KFC (27.27%), Sicilia (18.18%), and Shokoladnitsa (18.18%). Шаурма №1 and Grand Cafe Dr both account for 9.09% each. This indicates that customers who visit Cofix also frequent these establishments.
Analyzing traffic workload by hour reveals peak times, enabling optimized staffing, resource allocation, and promotional efforts to enhance customer experience.
Cofix experiences peak traffic workload between 10:00 AM and 8:00 PM, with the highest activity around noon to 6:00 PM. Traffic significantly decreases after 9:00 PM, reaching its lowest point in the early morning hours (1:00 AM to 5:00 AM).
Understanding consumer demographics helps tailor marketing strategies, product offerings, and store experiences to resonate with key customer groups.
Women are overrepresented among Cofix consumers (index of 109), indicating higher affinity, while men are underrepresented (index of 87). Gen Y exhibits high affinity (index of 163), suggesting a strong connection with this demographic.