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Managing Partner, Global Business Development
See what factors influence Cofix performance in the Belarus and how they change over time
See what factors influence Cofix performance in the Belarus and how they change over time
Available by subscription
Available by subscription
An analysis of Cofix' competitors in the Belarus
An analysis of Cofix' competitors in the Belarus
Top-5 brands that brand's customers also visit
Discover your traffic workload during different times of the day
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
In Cafés & Restaurants
In Cafés & Restaurants
Search among the top brands by number of locations
In Cafés & Restaurants
·Jun – Aug 25
Cofix is in the top 1% of brands
Sample of brands in the same percentile
Cafés & Restaurants
Market performance percentile indicates brand’s share of foot traffic, revealing its competitive strength and customer preference.
Cofix holds a leading market performance position in Belarus, ranking in the top 1% within the Cafe & Restaurants industry. This indicates a strong customer preference and competitive edge. Performance peers include Terra Pizza, МЯТА LOUNGE BAR | СЛУЦК, Papa Zharit, Osobnyak Gastropab, Khinkal'nya and McDonald's.
The number of outlets reflects brand's market coverage and potential accessibility for customers within the Cafe & Restaurants industry.
Cofix has a limited number of outlets in Belarus, with one outlet each in the Minsk Region and the Hrodna Region. Growth data is not available, suggesting no change in outlet numbers during the period.
Identifying key competitors and understanding customer cross-visitation patterns is crucial for strategic positioning and marketing efforts.
Domino's Pizza is the most visited competitor by Cofix's customers (16.67% cross-visitation), followed by McDonald's and Vasil'ki (8.33% each), Kafe "Vitalich" and Melograno (8.33% each). This suggests overlap in customer preferences.
Analyzing traffic workload by hours helps optimize staffing, manage resources, and identify peak periods to maximize sales and customer experience.
Cofix experiences peak traffic workload between 8 AM and 8 PM, with the highest activity from 11 AM to 7 PM, peaking at 19. The lowest traffic is between midnight and 6 AM, indicating potential for targeted promotions during off-peak hours.
Analyzing consumer segments informs targeted marketing, helping brands tailor offerings to specific demographics and enhance customer engagement.
Cofix's customer base shows a high affinity towards women (116 index), indicating they are overrepresented compared to the average consumer. Men are underrepresented (82 index). Gen X (528 index) demonstrates very high affinity.