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Vinkal Chadha
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
See what factors influence Chitra coffee bar performance in the India and how they change over time
See what factors influence Chitra coffee bar performance in the India and how they change over time
Available by subscription
Available by subscription
Discover your traffic workload during different times of the day
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
In Cafés & Restaurants
In Cafés & Restaurants
An analysis of Chitra coffee bar' competitors in the India
An analysis of Chitra coffee bar' competitors in the India
Top-5 brands that brand's customers also visit
In Cafés & Restaurants
·Jun – Aug 25
Chitra coffee bar is in the top 1% of brands
Sample of brands in the same percentile
Cafés & Restaurants
Market performance percentile reveals competitive strength and customer preference in the cafe and restaurant industry.
Chitra coffee bar is a leading brand with a market performance percentile of 99, indicating it's in the top 1% of brands. This leading position suggests strong customer preference. Performance peers such as Aahara, Raj Dum Biriyani, JUIHAL - The Ethnic Kitchen, Fatoor @ Orion Mall Food Court, Kullads and Cafe Arabia share this top-tier ranking.
Customer satisfaction is critical for brand loyalty and business growth, reflecting direct feedback on service and product quality.
Overall customer satisfaction for Chitra coffee bar is 80%, reflecting generally positive customer experiences. However, there's an 11.4 percentage point decrease year-over-year. In Tamil Nadu, CSAT is 76% with a decrease of 15.4 percentage points, indicating a need for service and product improvement.
Average check indicates customer spending per visit, directly impacting revenue and profitability for the brand.
The overall average check for Chitra coffee bar is INR 130.6, a 14.4% decrease year-over-year. In Andhra Pradesh, the average check is INR 130.8, while in Tamil Nadu, it is INR 130.5. The decrease suggests potential adjustments needed in pricing or menu offerings to maintain revenue.
Number of outlets indicates brand reach and market presence, directly impacting accessibility and brand awareness.
Chitra coffee bar has 49 outlets in Tamil Nadu and 4 outlets in Andhra Pradesh. The distribution shows a strong concentration in Tamil Nadu, indicating a regional strength. Expansion strategies should consider this regional success.
Identifying key competitors is crucial for strategic positioning and understanding the competitive landscape.
The top competitors for Chitra coffee bar, based on customer cross-visitation, are Saravana Bhavan (5.38%), Adyar Ananda Bhavan - A2B (4.62%), Ahmedia (3.08%), KFC (3.08%), and Saisangeet (2.69%). These brands represent the primary competitive set for Chitra coffee bar.
Traffic workload analysis by hours helps optimize staffing and resource allocation to match peak demand times.
Peak traffic for Chitra coffee bar occurs between 17:00 and 19:00, with the highest workload at 18:00 (69.17%). The lowest traffic is between 1:00 and 3:00. This data facilitates optimizing staffing levels to meet customer demand and reduce operational inefficiencies.
Analyzing consumer segments by gender and generation informs targeted marketing and product development strategies.
Women (68%) are highly represented compared to the average consumer. Men (111%) are also over-represented. Gen X (195%) show very high affinity, Gen Y (80%) is under-indexed, and Gen Z (51%) is under-indexed.