Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Available by subscription
Available by subscription
See what factors influence Chicken's King performance in the France and how they change over time
See what factors influence Chicken's King performance in the France and how they change over time
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Discover your traffic workload during different times of the day
In Cafés & Restaurants
In Cafés & Restaurants
An analysis of Chicken's King' competitors in the France
An analysis of Chicken's King' competitors in the France
In Cafés & Restaurants
·Jun – Aug 25
Chicken's King is in the lower 38% of brands
Sample of brands in the same percentile
Top-5 brands that brand's customers also visit
Cafés & Restaurants
Market performance shows brand's share of foot traffic, revealing its competitive strength and customer preference in the industry.
Chicken's King is in the lower 38% of brands in France's Cafe & Restaurants industry, indicating a below average market performance. This means the brand captures less foot traffic compared to its competitors. Performance peers in the same percentile include Lusitalia, Restaurant La Ferme Saint Michel, Le Moulin de la Galette, koko Grill, Xing Fu Tang Saint-Honoré-Châtelet, and Berlin 1989.
Customer satisfaction is crucial as it directly impacts loyalty, repeat business, and positive word-of-mouth, driving long-term growth.
Chicken's King's overall customer satisfaction (CSAT) is 79% in Metropolitan France, a 14.2 percentage point increase year-over-year. This indicates a significant improvement in customer perception and experience, suggesting successful strategies in enhancing service quality or product offerings.
Average check reflects customer spending per visit, influencing revenue. Monitoring trends helps optimize pricing and promotions.
The average check for Chicken's King in Metropolitan France is 11.1 EUR, a 28% decrease year-over-year. This suggests customers are spending less per visit, potentially due to changes in menu offerings, pricing strategies, or customer spending habits.
Outlet count indicates brand reach and market presence. Growth reflects expansion strategy and investment in new locations.
Chicken's King has 17 outlets in Metropolitan France. This number represents the brand's current physical presence and distribution network within the region, indicating a moderate level of market penetration.
Competitor analysis identifies key rivals and customer preferences, informing strategies to gain a competitive edge and attract customers.
The top competitors for Chicken's King, based on customer cross-visitation, are Chicken King (6.33%), McDonald's (5.06%), Quick (5.06%), Chicken Street (3.80%), and CHEESE NAAN VINCENNES (3.80%). This indicates that customers who visit Chicken's King also frequently visit these brands.
Traffic workload analysis reveals peak hours, enabling efficient staffing and resource allocation to optimize customer service.
Chicken's King experiences peak traffic workload between 11:00 and 23:00, with the highest activity around 18:00-19:00 (49.09%-49.21%). This data suggests the need for optimized staffing and resource allocation during these peak hours to ensure efficient service.
Understanding consumer segments by Gender and Generation informs targeted marketing and positioning strategies, maximizing campaign effectiveness.
Chicken's King's customer base shows a higher affinity among men (146) compared to women (54). Among generations, Gen Y (130) shows the highest affinity, while Gen X (78) and Gen Z (77) are under-indexed. This suggests that marketing efforts could be tailored to appeal more to men and Gen Y.