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Vinkal Chadha
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Available by subscription
Available by subscription
See what factors influence Cha Payom performance in the Thailand and how they change over time
See what factors influence Cha Payom performance in the Thailand and how they change over time
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Discover your traffic workload during different times of the day
In Cafés & Restaurants
In Cafés & Restaurants
In Cafés & Restaurants
·Aug – Oct 25
Cha Payom is in the lower 37% of brands
Sample of brands in the same percentile
An analysis of Cha Payom' competitors in the Thailand
An analysis of Cha Payom' competitors in the Thailand
Top-5 brands that brand's customers also visit
Cafés & Restaurants
Market performance percentile shows brand's share of foot traffic, revealing its competitive strength and customer preference in the industry.
Cha Payom's market performance is in the lower 37%, indicating a below average market standing. This means the brand captures less foot traffic compared to competitors. Performance peers in the same percentile range include Woo Phuket, MaeThum Padthai, Baan Kuay Tiew Ruathong, Soju Muta, Salad Khunnai, and Piranya@Siam.
Competitor analysis identifies key rivals and customer preferences, informing competitive strategies and highlighting opportunities for differentiation.
Cha Payom's customers also frequently visit Café Amazon (7.69%), Burger King (5.13%), and Fuji (5.13%). This cross-visitation data suggests these brands are key competitors, indicating shared customer bases and potential areas for competitive focus.
Traffic workload by hour reveals peak and off-peak times, enabling optimized staffing, marketing, and resource allocation for better customer service.
Cha Payom experiences peak traffic workload between 8 AM and 5 PM, with the highest workload around 11 AM and 12 PM (44.96% and 44.86% respectively). Traffic significantly decreases after 6 PM, indicating a need to adjust resources accordingly.
Understanding consumer segments by gender and generation enables targeted marketing, product development, and personalized customer experiences.
Women are overrepresented among Cha Payom's consumers (91 affinity index), while men are even more overrepresented (108 affinity index). Gen X shows a high affinity (134), Gen Y is slightly overrepresented (106), and Gen Z is underrepresented (82).