Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
See what factors influence Burger King performance in the Kosovo and how they change over time
See what factors influence Burger King performance in the Kosovo and how they change over time
Available by subscription
Available by subscription
Discover your traffic workload during different times of the day
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
In Cafés & Restaurants
In Cafés & Restaurants
An analysis of Burger King' competitors in the Kosovo
An analysis of Burger King' competitors in the Kosovo
Top-5 brands that brand's customers also visit
Cafés & Restaurants
Market performance shows brand’s share of foot traffic, revealing its competitive strength and customer preference in the industry.
Burger King in Kosovo holds a leading market performance with a percentile of 99, placing it in the top 1% of brands. This indicates a strong competitive position and high customer preference compared to peers like Jaki Grill, Hani i Vjeter, te Syla, Shaban Grill House, KFC and Heb's all also at the 99th percentile.
CSAT reflects customer happiness, which is vital for loyalty, repurchase rates, and positive word-of-mouth, impacting long-term revenue.
Burger King's overall customer satisfaction (CSAT) in Kosovo is 69%, a 3.6 percentage point increase year-over-year. Satisfaction varies by location, with Peja showing 92% and Prishtina 47%. Overall trend shows fluctuations, peaking in May before dropping and partially recovering.
Outlet count indicates market presence and accessibility. Growth reflects expansion strategy, while distribution impacts brand visibility.
Burger King has 13 outlets in Kosovo. Most are located in the District of Prishtina (8 outlets), followed by Prizren and Ferizaj (2 outlets each) and Peja (1 outlet). The concentration in Prishtina suggests a focus on the capital region.
Competitor analysis reveals which brands attract similar customers, guiding competitive strategies and highlighting potential partnership opportunities.
The top competitors for Burger King in Kosovo, based on customer cross-visitation, are Heb's (16%), MISSINI Sweets (12%), Bosna - (Kurriz) (8%), Sa Embel (Prishtina Mall) (8%) and Shaban Grill House (8%). This suggests Burger King customers also frequent local cafes and sweet shops.
Traffic workload by hour helps optimize staffing, manage inventory, and tailor marketing efforts to match peak and off-peak periods.
Burger King in Kosovo experiences peak traffic between 13:00 and 20:00, with a steady increase starting at 09:00. The highest workload is around 14:00 and 15:00. Traffic gradually decreases after 21:00, reaching its lowest point between 00:00 and 08:00.
Understanding consumer segments allows targeted marketing and product strategies. Gender and generation insights refine brand messaging and positioning.
Burger King's customer base in Kosovo shows a high affinity for men, with an index of 129.00, while women are under-indexed (26.00). Gen Z shows the highest affinity (399.00), while Gen X has an index of 91.00 and Gen Y has 44.00.
