Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Available by subscription
Available by subscription
See what factors influence Burger King performance in the Egypt and how they change over time
See what factors influence Burger King performance in the Egypt and how they change over time
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Discover your traffic workload during different times of the day
In Cafés & Restaurants
In Cafés & Restaurants
An analysis of Burger King' competitors in the Egypt
An analysis of Burger King' competitors in the Egypt
Top-5 brands that brand's customers also visit
In Cafés & Restaurants
·Jul – Sep 25
Burger King is in the top 14% of brands
Sample of brands in the same percentile
Cafés & Restaurants
Market performance percentile shows brand's share of foot traffic, revealing its competitive strength and customer preference in the industry.
Burger King's market performance is at the 86th percentile, placing it in the average/above average range. This indicates a solid market standing relative to competitors. Performance peers in the 84-87 percentile range include Mori sushi, حجوجة, Ibn AlSham, il Nilo | النيلو, مطعم, and El Dahan.
Customer satisfaction (CSAT) reflects brand perception and loyalty, directly impacting retention and revenue. High CSAT indicates effective customer service.
Burger King's overall CSAT is 80%, a 24.5 percentage point increase year-over-year. Giza shows the highest CSAT at 92%, while Red Sea has the lowest at 13%. Al Qalyubiya and Alexandria experienced CSAT decreases. The CSAT trend shows fluctuations between 74.47 and 82.92 during the observed period.
Average check reveals customer spending habits and pricing effectiveness. Monitoring this KPI helps optimize menu pricing and promotional strategies.
The overall average check for Burger King is 564.4 EGP, a 44.8% increase year-over-year. Al Qalyubiya has the highest average check at 1300 EGP. The average check fluctuated between 482.75 and 655.88 EGP during the observed period.
Outlet count indicates market reach and expansion. Tracking outlet distribution informs strategic decisions about resource allocation and growth opportunities.
Burger King has 20 outlets in Cairo, the highest number among the listed states. Giza has 9 outlets, while Western and Alexandria each have 2. Red Sea, Ad Dakahliya, Port Said, Eastern, Al Qalyubiya and Al Minya each have 1 outlet.
Identifying top competitors through cross-visitation patterns helps refine competitive strategies and understand customer preferences in the market.
The top competitors for Burger King, based on customer cross-visitation, are Kansas Fried Chicken (5.63%), بهيج ملك الفسفور العجيب (5.63%), McDonald's (5.16%), Chickin Worx - تشيكن وركس (3.76%), and Coco (3.29%).
Traffic workload analysis identifies peak hours, enabling efficient staffing and resource allocation to optimize customer service and minimize wait times.
Burger King experiences the highest traffic workload between 18:00 and 23:00, peaking at 54.39% at 22:00. Traffic is lowest between 03:00 and 09:00, indicating a need for adjusted staffing during off-peak hours.
Understanding consumer demographics allows for targeted marketing campaigns and product development, enhancing brand relevance and customer engagement.
Women have an affinity index of 65, indicating they are under-indexed compared to the average consumer. Men have an affinity index of 119, showing they are over-indexed. Gen X has an affinity index of 129, Gen Y 66, and Gen Z 178, indicating Gen X and Gen Z are over-indexed, while Gen Y is under-indexed.