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Vinkal Chadha
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
See what factors influence Burger King performance in the Albania and how they change over time
See what factors influence Burger King performance in the Albania and how they change over time
Available by subscription
Available by subscription
Discover your traffic workload during different times of the day
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
In Cafés & Restaurants
In Cafés & Restaurants
Search among the top brands by number of locations
An analysis of Burger King' competitors in the Albania
An analysis of Burger King' competitors in the Albania
Top-5 brands that brand's customers also visit
In Cafés & Restaurants
·Jun – Aug 25
Burger King is in the top 1% of brands
Sample of brands in the same percentile
Cafés & Restaurants
Market Performance indicates Burger King's share of foot traffic, reflecting its competitive strength and customer preference in the Cafe & Restaurants industry.
Burger King holds the 99th percentile, marking it as a leading brand. This strong position indicates high customer preference. Performance peers like Oda Garden, Eni Traditional Food Berat, and others also share this leading position.
Customer Satisfaction (CSAT) reflects customer sentiment, loyalty, and likelihood of repeat business, guiding improvements in service and offerings.
Burger King's overall CSAT is 84%, a substantial 19.2 percentage point increase year-over-year. Central Albania leads with 88% and a 23.3 percentage point increase. Overall customer sentiment is trending positively.
Average Check (transaction value) reflects spending per customer, impacting revenue and profitability, guiding pricing and promotional strategies.
The overall average check for Burger King is 1.4K ALL, a 32.5% increase year-over-year. Northern Albania shows the highest average check at 1.7K ALL, while Southern Albania lags at 1.2K ALL.
Number of Outlets shows brand's reach and market penetration. It reflects expansion strategy and accessibility to customers.
Burger King has 8 outlets in Central Albania, and 1 outlet each in Southern and Northern Albania. This distribution highlights Central Albania as a key area.
Competitor analysis shows brand's relative position. It guides strategic decisions and highlights opportunities for improvement.
Top competitors are Proper Pizza (3.28%), Poda Beach Bar (2.55%), and OPA - Greek Street Food (2.19%). Burger King customers also frequent these establishments, pointing to shared customer preferences.
Traffic Workload analysis reveals peak hours and customer flow. It is crucial for staffing, inventory, and optimizing customer experience.
Traffic workload peaks between 12:00 and 20:00, reaching its highest at 20:00 (59.30%). Traffic is minimal between 0:00 and 8:00, indicating a late-morning to evening customer base.
Consumer Segments by gender and generation help tailor marketing. It is crucial for messaging, and service offerings.
Women represent 103% and men 97%, indicating a slightly higher affinity among women. Gen Z shows very high affinity (185%), Gen X is also strong (148%) while Gen Y is under-indexed (60%).