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Vinkal Chadha
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Available by subscription
Available by subscription
See what factors influence Biu Biu performance in the Georgia and how they change over time
See what factors influence Biu Biu performance in the Georgia and how they change over time
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Discover your traffic workload during different times of the day
In Cafés & Restaurants
In Cafés & Restaurants
An analysis of Biu Biu' competitors in the Georgia
An analysis of Biu Biu' competitors in the Georgia
Top-5 brands that brand's customers also visit
In Cafés & Restaurants
·Jun – Aug 25
Biu Biu is in the lower 18% of brands
Sample of brands in the same percentile
Cafés & Restaurants
Market performance percentile shows brand's share of foot traffic, revealing its competitive strength and customer preference in the industry.
Biu Biu's market performance is in the lower 18% in Georgia's Cafe & Restaurants industry, indicating a critically low market standing. This means Biu Biu captures less foot traffic compared to competitors. Performance peers in a similar range include LaVanda, Amelia Bar, Tamtini bakery, Imperial Mtskheta იმპერიალი მცხეთა, Sherkhota Restaurant, and Restaurant Iliastan.
Outlet distribution indicates market reach. Analyzing it helps optimize expansion strategies and identify underserved areas.
Biu Biu has a total of 11 outlets in Georgia. The majority are located in Imereti (4 outlets), followed by Lower Kartli (3 outlets), Shida Kartli (2 outlets), and Samegrelo-Upper Svaneti and Autonomous Republic of Adjara (1 outlet each). This shows a concentration of outlets in the Imereti region.
Competitor analysis identifies key rivals. Understanding cross-visitation patterns informs competitive strategies and customer acquisition efforts.
McDonald's is the most frequently visited competitor by Biu Biu's customers (42.86% cross-visitation). Samikitno, Wouxemse 1, lolly, and Subway each have a 14.29% cross-visitation rate. This suggests a significant overlap in customer base with McDonald's.
Traffic workload analysis reveals peak hours. Understanding customer traffic patterns optimizes staffing and resource allocation.
Biu Biu experiences peak traffic workload between 9 AM and 8 PM, with the highest workload occurring around 6 PM (46.76%). There is no traffic between 9 PM and 8 AM. This indicates that Biu Biu is primarily a daytime and early evening destination.
Understanding consumer segments informs targeted marketing. Analyzing gender and generation affinity helps tailor messaging and product offerings.
Women show a high affinity (113) for Biu Biu, while men are under-indexed (88). Gen Y demonstrates a very high affinity (158). This suggests that Biu Biu is particularly appealing to Gen Y and women.