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Vinkal Chadha
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Available by subscription
Available by subscription
See what factors influence Birch Coffee performance in the United States and how they change over time
See what factors influence Birch Coffee performance in the United States and how they change over time
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Discover your traffic workload during different times of the day
In Cafés & Restaurants
In Cafés & Restaurants
An analysis of Birch Coffee' competitors in the United States
An analysis of Birch Coffee' competitors in the United States
In Cafés & Restaurants
·Jul – Sep 25
Birch Coffee is in the lower 26% of brands
Sample of brands in the same percentile
Top-5 brands that brand's customers also visit
Cafés & Restaurants
Market performance percentile reveals brand's share of foot traffic, indicating competitive strength and customer preference.
Birch Coffee's market performance is in the lower 26%, indicating a below average market standing. This suggests it captures less foot traffic compared to competitors like Saigon Vietnamese Sandwich Deli, Dumpling World, Pizza Crossing, Birrieria Tijuana, Hummus Kitchen, and Hochatown Saloon.
Customer satisfaction (CSAT) reflects brand perception and loyalty, directly impacting retention and revenue growth.
Birch Coffee's overall CSAT is 83%, a decrease of 6.6 percentage points year-over-year. In New York, CSAT is also 83%, with a similar decrease. The CSAT trend shows fluctuations between 77.42% and 86.73% during the observed period, indicating potential areas for improvement.
Average check reveals customer spending habits, crucial for revenue forecasting and menu optimization strategies.
Birch Coffee's overall average check is $9.90, a decrease of 32.4% year-over-year. In New York, the average check is also $9.90. The average check fluctuated between $10.38 and $10.71 during the observed period, suggesting a need to analyze pricing and customer spending behavior.
Outlet count indicates brand reach and market presence, influencing accessibility and overall revenue potential.
Birch Coffee has 14 outlets in New York. This number represents the brand's current physical presence and market coverage within the state.
Competitor analysis identifies key rivals and customer preferences, informing competitive strategies and market positioning.
Birch Coffee's top competitors based on customer cross-visitation are LOS TACOS No.1 (10.20%), Starbucks (10.20%), No Stress Coffee (8.16%), Blank Street Coffee (8.16%), and Blue Bottle Coffee (6.12%). This indicates shared customer interest and potential areas for competitive focus.
Traffic workload analysis optimizes staffing and resource allocation, enhancing operational efficiency and customer experience.
Birch Coffee experiences peak traffic workload between 12:00 PM and 1:00 PM (60.32%), with significant activity from 7:00 AM to 3:00 PM. Traffic is minimal during early morning and late evening hours. This data informs staffing and resource allocation strategies.
Understanding consumer segments enables targeted marketing, improving engagement and brand resonance with specific groups.
Birch Coffee's customer base shows a higher affinity towards women (104 index) compared to men (97 index). Among generations, Gen Y (138 index) and Gen Z (113 index) show higher affinity, while Gen X (69 index) is underrepresented. This suggests targeted marketing opportunities for Gen Y and Gen Z.