Search among the top brands by number of locations
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Managing Partner, Global Business Development
See what factors influence Birch Coffee performance in the United States and how they change over time
See what factors influence Birch Coffee performance in the United States and how they change over time
Available by subscription
Available by subscription
Discover your traffic workload during different times of the day
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
In Cafés & Restaurants
In Cafés & Restaurants
An analysis of Birch Coffee' competitors in the United States
An analysis of Birch Coffee' competitors in the United States
Top-5 brands that brand's customers also visit
Search among the top brands by number of locations
In Cafés & Restaurants
·Jun – Aug 25
Birch Coffee is in the top 3% of brands
Sample of brands in the same percentile
Cafés & Restaurants
Market performance shows brand's share of foot traffic, revealing competitive strength and customer preference in the industry.
Birch Coffee's market performance is in the top 3% of brands (97th percentile), indicating a leading position in the Cafe & Restaurants industry. This strong position suggests high customer preference compared to peers like Pho Lee & Bubble Tea, Tiny Lou's, NYC Bagel & Deli, Paradiso, Tandoori Flame and Kagura Japanese Restaurant, which are in a similar percentile range.
Customer satisfaction reflects customer loyalty and is crucial for long-term brand success and positive word-of-mouth.
Birch Coffee's overall customer satisfaction (CSAT) is 82%, a 2.2 percentage point increase year-over-year. New York mirrors this overall CSAT, suggesting consistent satisfaction levels. This indicates a positive trend in customer perception and loyalty for Birch Coffee.
Average check indicates customer spending per visit, reflecting menu pricing, purchase habits, and overall revenue generation.
Birch Coffee's overall average check is $9.5, a 21.1% increase year-over-year. The average check in New York is also $9.5. The increase shows customers are spending more per visit, boosting revenue.
Number of outlets indicates brand reach and market presence, influencing accessibility and customer convenience.
Birch Coffee operates 13 outlets in New York. This number reflects the brand's established presence and coverage within the state. It shows Birch Coffee's physical accessibility to customers in its primary market.
Analyzing competitors highlights market dynamics and customer preferences, guiding strategies for differentiation and growth.
Birch Coffee's top competitors based on cross-visitation are Blue Bottle Coffee (10.14%), LOS TACOS No.1 (7.25%), Blank Street Coffee (7.25%), Starbucks (7.25%), and 787 Coffee (5.80%). This reveals the brands that Birch Coffee customers also frequent, indicating potential areas for competitive differentiation.
Understanding traffic workload helps optimize staffing, resource allocation, and service delivery during peak hours.
Birch Coffee experiences peak traffic between 7 AM and 1 PM, with the highest workload around 12 PM and 1 PM (60.70% and 61.34%). Traffic declines sharply after 3 PM. This highlights when the business needs the most staffing.
Consumer segment analysis enables targeted marketing by understanding demographic preferences and tailoring outreach efforts.
Birch Coffee has a higher affinity with Women (91) than Men (108), indicating over-representation among women. Generation Y (126) and Generation Z (118) are more represented than Generation X (86), showing younger consumers have a stronger affinity than older.