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Vinkal Chadha
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Available by subscription
Available by subscription
See what factors influence Bir İki performance in the Azerbaijan and how they change over time
See what factors influence Bir İki performance in the Azerbaijan and how they change over time
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Discover your traffic workload during different times of the day
In Cafés & Restaurants
In Cafés & Restaurants
An analysis of Bir İki' competitors in the Azerbaijan
An analysis of Bir İki' competitors in the Azerbaijan
Top-5 brands that brand's customers also visit
In Cafés & Restaurants
·Jun – Aug 25
Bir İki is ahead of most brands
Sample of brands in the same percentile
Cafés & Restaurants
Market performance shows brand's share of foot traffic, revealing its competitive strength and customer preference in the industry.
Bir İki's market performance is at the 56th percentile in Azerbaijan's Cafe & Restaurants industry, indicating an average/above average market standing. This means Bir İki is ahead of nearly half of its competitors. Performance peers in the same percentile range include Vendam Restaurant, Restaurant Old Garden, and Mountain Breeze.
Number of outlets indicates brand's reach and expansion. More outlets can mean greater market presence and accessibility.
Bir İki has 1 outlet in the Bakı İqtisadi Zonası. This indicates a limited but present market presence in that specific region. Expansion into other regions could increase brand visibility and market share.
Competitor analysis identifies key rivals and customer preferences, informing competitive strategies and market positioning.
Bir İki's top competitors based on customer cross-visitation are Qəbələ Xanlar and Palma Restoran Quba (10% cross-visitation), followed by Meatadore, 145, and Firuze restaurant (8% cross-visitation). This suggests that customers who visit Bir İki also frequent these establishments, indicating potential areas for competitive differentiation.
Traffic workload reveals peak hours, helping optimize staffing and resource allocation for better customer service.
Bir İki experiences peak traffic workload between 11:00 and 21:00, with the highest workload around 21:00 (49%). Traffic is minimal between 01:00 and 09:00. This data can inform staffing schedules and promotional activities to maximize efficiency and customer satisfaction during peak hours.
Understanding consumer segments allows for targeted marketing, tailoring products and messages to specific demographics for better engagement.
Bir İki's customer base shows a high affinity towards women (68% value label, under-indexed) and Gen Y (133% value label, over-indexed). This suggests that marketing efforts could be tailored to appeal to these demographics, while also considering strategies to attract other segments.