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Vinkal Chadha
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Available by subscription
Available by subscription
See what factors influence Bella Gula performance in the Brazil and how they change over time
See what factors influence Bella Gula performance in the Brazil and how they change over time
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Discover your traffic workload during different times of the day
In Cafés & Restaurants
In Cafés & Restaurants
An analysis of Bella Gula' competitors in the Brazil
An analysis of Bella Gula' competitors in the Brazil
Top-5 brands that brand's customers also visit
In Cafés & Restaurants
·Jul – Sep 25
Bella Gula is in the lower 34% of brands
Sample of brands in the same percentile
Cafés & Restaurants
Market Performance percentile shows brand's share of foot traffic, revealing its competitive strength and customer preference in the industry.
Bella Gula's Market Performance is in the lower 34% in Brazil's Cafe & Restaurants industry, indicating a below average market standing. Peers in similar range: Spaço Mineiro Gourmet, Chocomenta, Restaurante O Mineiro SP, Estação Campineira, Eulália Casa de Samba, Boteco Casarão.
Customer satisfaction (CSAT) reflects customer happiness, impacting loyalty, brand reputation, and revenue. Higher CSAT often correlates with repeat business.
Bella Gula's overall CSAT is 83%, a decrease of 2.5 percentage points year-over-year. The South Region also shows 83% CSAT, with a similar decrease. This indicates a need to investigate and address potential issues affecting customer satisfaction.
Average check reveals customer spending habits. Monitoring this KPI helps optimize pricing strategies and identify opportunities to increase revenue per transaction.
Bella Gula's overall average check is 54 BRL, a 7.8% increase year-over-year. The South Region shows an average check of 54 BRL with 0% growth. This suggests successful upselling or price adjustments.
Outlet count indicates brand reach and expansion. Tracking this metric helps assess market penetration and identify growth opportunities in different regions.
Bella Gula has 21 outlets in the South Region, 2 in the Northeast Region, and 1 in the Central-West Region. The South Region dominates the outlet distribution, highlighting a regional concentration.
Competitor analysis identifies key rivals and customer preferences. Understanding cross-visitation patterns informs competitive strategies and marketing efforts.
Bella Gula's customers also frequently visit McDonald's (8.11%), Panifício e Confeitaria Vieira (5.41%), Quiero Café (5.41%), Bar do Zado (5.41%), and MiniKalzone (5.41%). McDonald's is the most popular alternative.
Traffic workload by hour reveals peak and off-peak times. This insight helps optimize staffing, promotions, and resource allocation for maximum efficiency.
Bella Gula experiences peak traffic between 14:00 and 16:00, with the highest workload at 15:00 (49.59%). Traffic is lowest between 0:00 and 5:00. Staffing should align with these patterns.
Understanding consumer segments by gender and generation enables targeted marketing. Affinity insights inform positioning strategies and personalized campaigns.
Bella Gula's customer base shows a higher affinity towards women (115%) and Gen X (427%). This suggests that marketing efforts should focus on these demographics to maximize engagement.