Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Available by subscription
Available by subscription
See what factors influence Barrio Chicken performance in the Mexico and how they change over time
See what factors influence Barrio Chicken performance in the Mexico and how they change over time
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Discover your traffic workload during different times of the day
In Cafés & Restaurants
In Cafés & Restaurants
Search among the top brands by number of locations
An analysis of Barrio Chicken' competitors in the Mexico
An analysis of Barrio Chicken' competitors in the Mexico
Top-5 brands that brand's customers also visit
In Cafés & Restaurants
·Jul – Sep 25
Barrio Chicken is in the lower 43% of brands
Sample of brands in the same percentile
Cafés & Restaurants
Market performance percentile shows brand's share of foot traffic, revealing its competitive strength and customer preference in the industry.
Barrio Chicken's market performance is at the 43rd percentile, indicating a below average/lagging position. This means the brand captures less foot traffic compared to most competitors. Performance peers in the same percentile: Despecho C. Izcalli, MANIÁTICA CENTRO, PINK Restaurante, Kairaku Metepec, Napoli Pizza 646, Orange King Asian Food.
Customer satisfaction (CSAT) reflects how happy customers are with their experience, directly impacting loyalty, recommendations, and revenue growth.
Barrio Chicken's overall CSAT is 83%, a significant increase of 66.8 percentage points year-over-year. Jalisco shows the highest CSAT at 91%, while Querétaro has a CSAT of 56%. The CSAT trend increased from June to August 2025, peaking in July.
Average check reveals how much customers spend per visit, reflecting menu pricing, customer spending habits, and potential revenue optimization.
The average check for Barrio Chicken is 207.1 MXN in Jalisco and 183.3 MXN in the State of Mexico. There is no overall average check value or year-over-year comparison available. The average check fluctuated between 203.23 MXN and 214 MXN from June to August 2025.
Outlet count indicates brand reach and market presence, influencing accessibility, brand awareness, and overall market share potential.
Barrio Chicken has 4 outlets in the State of Mexico, and 1 outlet each in Jalisco, Guanajuato, and Querétaro. The State of Mexico accounts for the majority of Barrio Chicken's locations.
Identifying top competitors through cross-visitation patterns helps understand market dynamics and competitive positioning for strategic advantages.
The top competitors for Barrio Chicken, based on customer cross-visitation, are Doggis el rosario (12.90%), Perros y Burros (9.68%), Pasteko (6.45%), Doggis - Barrio Chick'en (6.45%), and La Casa de Toño (6.45%).
Analyzing traffic workload by hour helps optimize staffing, promotions, and resource allocation to match customer demand effectively.
Barrio Chicken experiences peak traffic workload between 15:00 and 17:00, reaching over 50%. Traffic is lowest between 23:00 and 03:00, indicating a need for adjusted staffing during off-peak hours.
Understanding consumer segments by gender and generation enables targeted marketing, product development, and personalized customer experiences.
Women represent 96% (affinity index) and Men represent 104% (affinity index) of Barrio Chicken's consumers. Gen Z shows a high affinity (408 index), while Gen Y is under-indexed (86 index), suggesting targeted marketing opportunities.